selling argument

USAGE SUMMARY

The phrase "selling argument" is correct and usable in written English.
You can use it to refer to an argument that is designed to convince someone to buy a product or service. For example, "The company's main selling argument was that their product was cheaper than the competition."

✓ Grammatically correct

News & Media

Science

Human-verified examples from authoritative sources

Exact Expressions

4 human-written examples

Consecration over time is the other selling argument that sways those seeking safety.

The New York Times - Arts

It seems like a selling argument a car dealer could use.

The New York Times

High availability is one of the main selling argument of Cloud solutions and is therefore included in many service level agreements (SLA).

Journal of Cloud Computing

To stand out of this diversity, robustness of service compositions is an important selling argument, but which remains difficult to understand and estimate as it does not only depend on services but also on the underlying platform and infrastructure.

Journal of Cloud Computing

Human-verified similar examples from authoritative sources

Similar Expressions

56 human-written examples

Thus, while the absence of monitoring was one of the main selling arguments in favour of NOACs, it appears that occasional monitoring could be implemented in routine practice to ensure a safe and efficient treatment.

BioMed Research International

But good luck selling that argument during the primaries.

The Economist

Reviewing Authority's Recommendations: Accused struck or slapped PWs for violations of camp regulations (selling underclothing, argument with foreman at worksite, calling the Japanese civilians "Japs").

University of California, Berkeley

And a failure to treat moral mandates with some degree of respect helps explain why estate tax supporters have done such a miserable job of selling their argument to the public.

Forbes

Mr. Berger seems intent here on giving readers advice about how to create viral products — he is, after all, a professor of marketing — and he's unfortunately adopted a ham-handed PowerPoint approach to selling his arguments.

The New York Times - Books

Asked if he bought those arguments, Thornberry said it wasn't for him to "buy or sell the argument".

Huffington Post

"His differing with her on the issues was entirely reasonable, but he's the one who sold the argument that she was corrupt and bought by Wall Street.

The New Yorker

Expert writing Tips

Best practice

When using "selling argument", ensure the context clearly relates to persuasion or promotion. It's most effective when highlighting the core reason why someone should adopt a particular viewpoint or purchase a product.

Common error

Avoid using "selling argument" in contexts where persuasion isn't the primary goal. Opt for more neutral terms like "reason" or "justification" in academic or objective discussions.

Linguistic Context

The phrase "selling argument" functions as a noun phrase, typically serving as the subject or object of a sentence. It describes a specific type of argument intended to persuade someone to make a purchase or accept a particular viewpoint. Ludwig AI confirms its correctness and usability.

Expression frequency: Uncommon

Frequent in

News & Media

50%

Science

50%

Formal & Business

0%

Less common in

Academia

0%

Wiki

0%

Reference

0%

Ludwig's WRAP-UP

The phrase "selling argument" is a grammatically sound and usable term, as confirmed by Ludwig AI, referring to a persuasive reason used to promote a product, service, or idea. While not extremely common, it appears in reputable sources, particularly in News & Media and Science. When using this phrase, ensure the context clearly involves persuasion. Alternatives like "persuasive rationale" or "compelling reason" can be used depending on the specific nuance you wish to convey. Avoid overuse in purely objective or academic discussions where the intent to 'sell' is absent.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

convincing case

Focuses on presenting a structured and believable argument.

compelling reason

Highlights the irresistibility of the reason being presented.

strong point

Highlights a particularly effective aspect of an argument.

persuasive rationale

Emphasizes the underlying reason or justification meant to convince someone.

value proposition

Highlights the benefits and worth of what is being offered.

advantageous feature

Emphasizes the positive and beneficial qualities.

sales pitch

An informal, direct attempt to persuade someone to buy something.

key benefit

Focuses on the most important advantage to persuade someone.

marketing proposition

More specifically related to business and advertising contexts.

promotional tactic

Suggests a more active and strategic effort to sell something.

FAQs

How can I use "selling argument" in a sentence?

You can use "selling argument" to describe a reason used to persuade someone to buy a product or service. For example: "The company's main "selling argument" was its affordability."

What is a good substitute for "selling argument"?

Depending on the context, you can use alternatives such as "compelling reason", "persuasive rationale", or "convincing case".

Is "selling point" the same as "selling argument"?

While related, a "selling point" refers to a specific feature or benefit, while a "selling argument" is a broader reason or justification for a purchase or decision.

What makes an argument a "selling argument"?

An argument becomes a "selling argument" when it is specifically designed to persuade someone to make a purchase or adopt a certain viewpoint, focusing on benefits and advantages.