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We could see the opportunity to rapidly ramp up our sales force almost immediately after we launched our product, but we had no money for salaries at all.
CEO Dilendra Wimalasekere says the funding is largely ear-marked for sales and marketing to ramp up customer acquisition: "It's going to be predominantly used to ramp up our sales and marketing activity — and also grow some of our information systems, reorganisation and grow the support team".
The government, eager to stem its own losses, decided to ramp up the sale of distressed mortgages to investors.
Mr Bolland also vowed to ramp up online sales to between £800m and £1bn a year.
Ties between Washington and Riyadh have been occasionally icy, despite President Obama's willingness to ramp up military sales to protect an absolute monarchy.
As part of a strategy to ramp up its sales in the developing world, Philip Morris International is being spun off from the Altria Group so that it can escape the threat of litigation and government regulation in the United States.
However, losses for that division doubled to $488 million from $210 million, as management spent heavily on data centers and new employees to ramp up ad sales.
In general, the cloud encoding startup is looking to ramp up its sales and engineering teams with the new funding.
Kelkoo UK managing director Bruce Fair said: "Big sporting events like the World Cup provide retailers and sporting manufacturers with a great opportunity to ramp up the sales of official merchandise".
Already at 100 employees (and growing) itself, Castlight will be using some of its new dollars to expand its marketing footprint and ramp up its sales staff.
The company said it will use the funding to ramp up its sales and marketing efforts, and its research and development initiatives.
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Terminologist and Q/A Analyst @ Translation Centre for the Bodies of the European Union