ongoing customers

USAGE SUMMARY

"ongoing customers" is correct and usable in written English.
You could use it to describe customers or clients who continue to receive products or services from a business over a long period of time, for example: "Our company has served many ongoing customers since its founding in 1980."

✓ Grammatically correct

Formal & Business

News & Media

Science

Human-verified examples from authoritative sources

Exact Expressions

1 human-written examples

Whereas dispute costs are failure costs than are triggered by an event; the ongoing customers service cost is a systems infrastructure cost, and will tend to be a steady payment for maintaining systems.

Financial Innovation

Human-verified similar examples from authoritative sources

Similar Expressions

59 human-written examples

findings did not match its ongoing customer service survey, which had responses from 1.7 million people.

The Guardian - Business

Risks revolve around the success of the MIPS [CPU] strategy, competitive pressures, strength of new products, macro uncertainty and ongoing customer design wins.

The Guardian - Business

Now, they also had to cultivate ongoing customer relationships to ensure contracts got renewed, in addition to seeking out opportunities to expand business.

Harvard Business Review

Of course rigorous and ongoing customer research is critical for business success but that research needs to be driven by factors and issues that are important to consumers' experience of value – not because they appear among the United Nation's Millennium Development Goals.

The Guardian

This means that companies must continually find ways to restore their assets while protecting ongoing customer and supplier relationships; think of movie studios churning out new films or oil companies mining for new wells.

Harvard Business Review

(7) Devise a business model that creates ongoing customer value.

Forbes

Old Navy's ongoing customer-feedback loop revealed where its shopping experience was falling short.

Forbes

Think of your IAM initiative as a platform to create ongoing customer trust with.

Forbes

It's easier to retain an ongoing customer than to recruit a new one.

Forbes

He also thought lease-to-own programs would provide that avenue for a mutually beneficial, ongoing customer relationship dynamic.

Forbes

Expert writing Tips

Best practice

When referring to "ongoing customers", emphasize the benefits they receive from the continuous relationship, such as personalized service or exclusive offers.

Common error

Avoid treating "ongoing customers" as a monolithic entity. Recognize that their needs and expectations evolve over time, requiring continuous engagement and adaptation of services.

Linguistic Context

The phrase "ongoing customers" functions as a noun phrase, where "ongoing" modifies "customers". It describes customers who maintain a continuous relationship with a business. Ludwig shows it's often used in business and marketing contexts.

Expression frequency: Rare

Frequent in

News & Media

33%

Formal & Business

33%

Science

33%

Less common in

Wiki

0%

Academia

0%

Encyclopedias

0%

Ludwig's WRAP-UP

The phrase "ongoing customers" is grammatically correct and refers to clients who maintain a continuous relationship with a business. While not very frequent, as shown by Ludwig, it's commonly used in business and marketing contexts. Consider alternatives like ""repeat customers"" or ""long-term clients"" to add variety to your writing. Remember to adapt your services to meet the evolving needs of your "ongoing customers" to ensure their continued satisfaction.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

repeat customers

Focuses on the action of customers returning for more purchases.

returning clients

Highlights the aspect of clients coming back for services again.

long-term customers

Emphasizes the duration of the customer relationship.

established clientele

Refers to a group of customers that has been with the business for some time.

existing customers

Focuses on the current state of having customers.

current customer base

Highlights the entire group of customers a business presently serves.

active subscribers

Specifically refers to customers who have an active subscription.

continuous patrons

Emphasizes the ongoing support and loyalty of customers.

regular clientele

Indicates that customers frequent the business on a predictable basis.

sustained customers

Highlights customers who maintain a consistent relationship.

FAQs

How can I use "ongoing customers" in a sentence?

You might say, "Our business model is designed to foster long-term relationships with our "ongoing customers", ensuring their continued satisfaction and loyalty."

What is a good alternative to "ongoing customers"?

Consider using phrases like "repeat customers", "long-term clients", or "established clientele" to convey a similar meaning.

Is there a difference between "ongoing customers" and "potential customers"?

"Ongoing customers" refers to those who already engage with your business, whereas "potential customers" are individuals or entities you aim to convert into paying clients. One is established and the other is prospective.

How does focusing on "ongoing customers" benefit a business?

Concentrating on "ongoing customers" can lead to increased revenue through repeat purchases, positive word-of-mouth referrals, and reduced marketing costs compared to acquiring new clients.