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Justyna Jupowicz-Kozak

CEO of Professional Science Editing for Scientists @ prosciediting.com

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it falls flat

Grammar usage guide and real-world examples

USAGE SUMMARY

The phrase "it falls flat" is correct and usable in written English.
You can use it to describe something that fails to have the intended impact or effect, often in the context of a joke, idea, or performance. Example: "The comedian's latest routine was supposed to be hilarious, but unfortunately, it falls flat."

✓ Grammatically correct

News & Media

Wiki

Human-verified examples from authoritative sources

Exact Expressions

40 human-written examples

Fortunately for them, we seem to continue to harbour sufficient fear of unspecified, menacing malevolence; it's just when it declares its hand that it falls flat.

Often when this pick-and-mix approach is attempted it falls flat on its face, with compromise and inexperience resulting in bland creations.

News & Media

The Guardian

And the Storm is the ultimate culmination of this even though it falls flat on its face from a tech lover's perspective.

News & Media

TechCrunch

The idea sounds fine — Evri wants to collect some of the best news, videos, photos, and important information from news sources, Wikipedia, and Google (to name a few) to create a more informative experience — but it falls flat on its face on too many levels.

News & Media

TechCrunch

Sadly it falls flat on its face with insensitivity, lack of good taste, and the tired use of damaging images.

News & Media

Huffington Post

When The Dark Knight Rises attempts to break the fourth wall, it falls flat on its face due to Christian Bale's gruff voice.

News & Media

Vice
Show more...

Human-verified similar examples from authoritative sources

Similar Expressions

20 human-written examples

"It fell flat on its face," Mr. Markelz said.

News & Media

The New York Times

It fell flat on its nose in a matter of seconds.

"It's not hard to see what the international aspirations of this film were," says Landreth, "but it fell flat on its face in the US".

So is prosecco here to stay or will it fall flat like its once fashionable Spanish counterpart, cava?

News & Media

BBC

For what is was supposed to be, a second "revolution" in gaming, it fell flat on its face.

News & Media

Huffington Post
Show more...

Expert writing Tips

Best practice

Use "it falls flat" when you want to convey that something has failed to achieve its intended effect, often implying a sense of anticlimax or disappointment. Ensure the subject 'it' is clearly defined in your sentence for clarity.

Common error

Avoid using "it falls flat" in highly formal or technical writing where a more precise or neutral term might be more appropriate. For instance, in a scientific report, using "it was ineffective" might be better.

Antonio Rotolo, PhD - Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Antonio Rotolo, PhD

Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Source & Trust

86%

Authority and reliability

4.5/5

Expert rating

Real-world application tested

Linguistic Context

The phrase "it falls flat" functions as an idiomatic expression indicating a failure to achieve a desired effect or outcome. Ludwig's examples show its use in various contexts, from films to jokes, emphasizing the lack of impact or success.

Expression frequency: Common

Frequent in

News & Media

74%

Wiki

12%

Science

14%

Less common in

Academia

0%

Formal & Business

0%

Encyclopedias

0%

Ludwig's WRAP-UP

In summary, "it falls flat" is a commonly used idiom to describe something that fails to achieve its intended effect, often implying a sense of disappointment. Ludwig AI confirms that this phrase is grammatically correct and finds its usage primarily within News & Media and Wiki contexts. While versatile, it is best used in neutral to informal settings and can be replaced with alternatives like "it fails" or "it flops" for different nuances. When incorporating this phrase in your writing, make sure that the subject 'it' is clearly defined and you are in a proper context. While it can be used broadly, it should be avoided in strictly formal or technical writing.

FAQs

How can I use "it falls flat" in a sentence?

You can use "it falls flat" to describe something that fails to have the intended effect, such as "The joke was supposed to be funny, but "it falls flat"".

What can I say instead of "it falls flat"?

You can use alternatives like "it fails", "it flops", or "it doesn't work" depending on the context.

Is it better to say "it falls flat" or "it fell flat"?

The correct tense depends on the context. Use "it falls flat" for present tense or habitual actions, and "it fell flat" for past tense situations. For example, "The comedian's new material often "it falls flat"", versus "His last joke "it fell flat" at the party".

What's the difference between "it falls flat" and "it falls on deaf ears"?

"It falls flat" means something fails to produce the intended effect or response. "It falls on deaf ears" means a message or advice is ignored or unheeded. While both indicate a lack of success, the former refers to the failure of the message itself, while the latter refers to the failure of the audience to listen or respond.

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Source & Trust

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Authority and reliability

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Real-world application tested

Most frequent sentences: