fading in popularity

USAGE SUMMARY

The phrase "fading in popularity" is correct and usable in written English.
It can be used to describe something that is becoming less popular over time. Example: "The trend of using physical newspapers is fading in popularity as more people turn to digital news sources."

✓ Grammatically correct

News & Media

Wiki

Science

Human-verified examples from authoritative sources

Exact Expressions

10 human-written examples

Perhaps more importantly, Mr Thiessen's maximally-truculent brand of interventionism is fading in popularity, even on the right.

The Economist

Given that Beijing opera is fading in popularity, especially among the younger generations, it seems strange that so many young people would want to go through it.

The New York Times - Arts

"Just five years ago comedians accounted for less than 100,000 arena visitors nationwide – now it's in excess of 1m and shows no sign of fading in popularity".

The Guardian

Normally, a network facing this kind of negotiation will argue that a show's demands are excessive because it is getting old and fading in popularity.

The New York Times

Zynga's once hugely successful farming game may itself be fading in popularity, but it belongs to a thriving class of simulations in which players build and customise their own territories, often sharing the results with friends.

The Guardian - Tech

Talking to Ms. Salaun and Mr. Sacher provided a brief trend report: The bug-eyed Nicole Richie/Paris Hilton shades are fading in popularity; no one buys those one-piece mirrored J. Lo shields anymore; and this summer the Ray-Ban Wayfarer style is back with a vengeance.

The New York Times

Human-verified similar examples from authoritative sources

Similar Expressions

50 human-written examples

Rat Race Choir gradually faded in popularity, its performances becoming memories for its once-ardent fans.

The New York Times

But Mr. Braun warned that the format could still fade in popularity.

The New York Times

But the once overwhelming favorite to succeed the disgraced Mr. Fujimori has also faded in popularity from his peak a year ago.

The New York Times

But like any new product in a competitive market, the Rainbow Loom faces challenges, including the tendency of children's toys to fade in popularity.

The New York Times

Despite some early enthusiasm, podcasts faded in popularity in the early 2000s, partly because of the many steps required to download them and play them in a vehicle.

The Guardian

Expert writing Tips

Best practice

When describing trends, use "fading in popularity" to indicate a gradual decline rather than a sudden disappearance. This helps convey a sense of ongoing change.

Common error

Avoid using "fading in popularity" to describe something that has abruptly ceased to exist. This phrase indicates a gradual decline, not an immediate end.

Linguistic Context

The phrase "fading in popularity" functions as a descriptive adjective phrase, modifying a noun or pronoun to indicate a gradual decline in public interest or acceptance. Ludwig AI shows its use across various contexts, highlighting this descriptive function.

Expression frequency: Uncommon

Frequent in

News & Media

60%

Wiki

20%

Science

10%

Less common in

Encyclopedias

5%

Formal & Business

3%

Reference

2%

Ludwig's WRAP-UP

In summary, "fading in popularity" is a grammatically correct and usable phrase that describes the gradual decline of something's popularity. Ludwig AI confirms its validity. While not extremely common, it appears most frequently in news and media contexts. It's important to use this phrase when you want to emphasize a gradual shift rather than a sudden drop. Remember to use it to describe trends that are gently decreasing, as opposed to things that disappeared overnight. Related phrases, like "losing ground" or "declining in favor", can offer suitable alternatives depending on the specific nuance you wish to convey.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

declining in favor

Suggests a decrease in positive regard or preference.

falling out of favor

Similar to declining in favor, but slightly more informal.

waning in appeal

Emphasizes the diminishing attractiveness or charm of something.

losing ground

Implies a competitive situation where something is falling behind.

becoming less fashionable

Focuses specifically on trends and style.

going out of style

Similar to becoming less fashionable, but perhaps more sudden.

petering out

Describes a gradual and subtle decline.

diminishing in stature

Suggests a reduction in importance or reputation.

seeing its day

Implies that something has enjoyed its peak and is now declining.

becoming obsolete

Suggests something is no longer useful or relevant.

FAQs

How can I use "fading in popularity" in a sentence?

You can use "fading in popularity" to describe trends, products, or ideas that are becoming less common or liked. For example: "Traditional book formats are "fading in popularity" as e-books become more prevalent."

What's a more formal alternative to "fading in popularity"?

A more formal alternative would be "declining in favor" or "diminishing in stature", which are suitable for academic or professional contexts.

Is it correct to say something is "fading out of popularity"?

While "fading out of popularity" is understandable, ""fading in popularity"" is the more common and grammatically standard phrasing.

What's the difference between "losing popularity" and "fading in popularity"?

"Losing popularity" suggests a more general decrease, while "fading in popularity" implies a gradual and perhaps less dramatic decline. The choice depends on the specific context and the intended nuance.