customer portfolio

USAGE SUMMARY

The phrase "customer portfolio" is correct and usable in written English.
It can be used to refer to a collection of customers or clients that a business serves or manages, often in the context of marketing or sales strategies. Example: "Our customer portfolio has expanded significantly this year, allowing us to reach new markets and demographics."

✓ Grammatically correct

Formal & Business

News & Media

Science

Human-verified examples from authoritative sources

Exact Expressions

19 human-written examples

The resulting policies dynamically optimize the customer portfolio.

Engineering Applications of Artificial Intelligence

Asset Management Products covers involves investment funds and customer portfolio management products.

Forbes

The expectations for process time and quality are uniformly distributed within the organization's customer portfolio.

Business Research

Therefore, we assume: (A6) The expectations for process time and quality are uniformly distributed within the organization's customer portfolio.

Business Research

The reinforcement model proposed predicts a learning process that takes the risk of the customer portfolio into account.

Engineering Applications of Artificial Intelligence

In addition, for solving the customer portfolio problem we consider both, a constant risk-aversion restriction and budget limitations.

Expert Systems with Applications

Human-verified similar examples from authoritative sources

Similar Expressions

41 human-written examples

This includes reviewing our customer portfolios to make sure we are both best meeting their needs and remaining compliant".

The Guardian - Business

By coordinating only this activity of soft information collection and by constantly developing quantitative models for the assessment of hard information, an improvement in the quality of customer portfolios may be achieved, stabilizing the credit market.

Journal of Innovation and Entrepreneurship

I noticed that 4ormat did make the effort to ensure that customers' portfolio sites do display correctly in Firefox, Safari, Chrome, Opera and IE, so why not go all the way and make the rest of the site work?

TechCrunch

"Most of our customers' portfolios are made up of 10percentt URLs they use or intend to use, and 90percentt defensive domains," he said.

The New York Times - Tech

He was recently sued by former brokers at Salomon for continuing to recommend WorldCom stock as the company flagged, leading to large losses in their customers' portfolios.

The New York Times

Expert writing Tips

Best practice

Use "customer portfolio" when you want to emphasize the strategic management and diversification of a company's customer base.

Common error

Avoid using "customer portfolio" when a simpler term like "customer base" or "clientele" suffices. Overusing the term can sound overly formal or pretentious in casual contexts.

Linguistic Context

The phrase "customer portfolio" functions primarily as a noun phrase. It is generally used to describe the aggregate collection of customers served by a business or organization. As Ludwig AI explains, this phrase refers to a group of customers.

Expression frequency: Common

Frequent in

Formal & Business

33%

News & Media

40%

Science

27%

Less common in

Wiki

0%

Encyclopedias

0%

Reference

0%

Ludwig's WRAP-UP

The term "customer portfolio" is a common noun phrase used to describe a company's collection of customers, often emphasizing strategic management and diversification. As Ludwig AI confirms, the phrase is grammatically correct and widely used in formal contexts such as business, news, and science. It's more specific than "customer base", implying active management and balancing of risk. While versatile, it's best to avoid overuse and consider simpler alternatives like "client roster" or ""customer base"" when appropriate. Remember to use the term when you mean to emphasize the diversity and strategic importance of a company's customers. Several authoritative sources like Forbes and The New York Times use the term regularly.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

portfolio of clients

A variation that emphasizes the diverse range of clients, akin to a financial portfolio.

customer base

A more general term for all customers a business serves, without necessarily implying active management.

client roster

Refers specifically to a list or register of clients, often implying a more personal or service-oriented relationship.

clientele

Emphasizes the collective body of customers, often suggesting a sophisticated or exclusive group.

customer mix

Highlights the variety or distribution of different types of customers within a company's base.

book of business

Commonly used in sales and finance to describe the total value or volume of a salesperson's or firm's client accounts.

customer pool

Implies a larger, less defined group of potential or current customers.

account list

A simple listing of customer accounts, typically used for administrative or sales tracking purposes.

active customers

Focuses on the segment of customers currently engaged with a business's products or services.

managed accounts

Focuses on customers whose accounts are actively overseen or administered by a professional or firm.

FAQs

How can I use "customer portfolio" in a sentence?

You might say, "Our marketing team is focused on expanding the "customer portfolio" into new demographic segments" or "The company's financial health relies heavily on the diversity of its "customer portfolio"".

What's the difference between "customer portfolio" and "customer base"?

"Customer base" is a general term for all customers, while "customer portfolio" implies a more actively managed and strategically diversified collection of customers. A ""customer portfolio"" suggests a deliberate approach to balancing risk and opportunity across different customer segments, something that '"customer base"' does not imply.

What can I say instead of "customer portfolio"?

Depending on the context, you can use alternatives like "client roster", ""customer base"", or "portfolio of clients".

Is "customer's portfolio" grammatically correct?

Yes, "customer's portfolio" is grammatically correct, but it refers to an individual customer's collection of assets or investments. "Customer portfolio" (without the apostrophe) refers to the company's collection of customers.