advertising

USAGE SUMMARY

The word "advertising" is correct and usable in written English.
It can be used as a noun or a verb, and refers to the action of creating or displaying advertisements. Example: The company invested heavily in advertising their new product.

✓ Grammatically correct

News & Media

Formal & Business

Science

Human-verified examples from authoritative sources

Exact Expressions

60 human-written examples

Advertising For information about advertising, sponsorship or commercial opportunities with Guardian Australia visit our advertising pages.

The Guardian

2. To help us to monitor and improve the services we offer 3. To sell advertising space on the site.

The Guardian

Discover how they achieved that specific Heineken taste, marvel at 140 years of beer advertising, or get 'brewed' yourself in a 4D movie.

The Guardian - Travel

He was a former advertising agency "suit", an Oxford history graduate recruited in the 50s when London establishment ad agencies recruited those kinds of people.

The Guardian

It is such a money spinner thanks to its integrated advertising packages that the network doubled it to two series each year in 2013 without killing audience enthusiasm.

The Guardian - TV & Radio

It has always been tricky for Messrs Cameron and Clegg to present themselves as united in an endeavour to put the country right while at the same advertising their differences in order to reassure the blue and yellow tribes that they are not betraying their respective party's fundamental beliefs.

The Guardian - Opinion

In 2010, Wood made reportedly the largest ever single political donation in Australian history, giving the Green party A$1.6m £1mm) to enable it to mount a prime-time TV advertising campaign.

The Guardian

Yet nearly all advertising for sanitary products encourages us to hide this chunk of our lives – three thousand days for most women – by preventing leaks that might embarrass us and everyone else; by ensuring we don't, God forbid, smell of menstrual blood; by putting menstruation behind locked doors and safely enclosed in euphemism.

The Guardian - Opinion

Hungary has approved new and higher taxes on soap, alcohol, advertising and supermarkets, the latest in a series of unorthodox levies put forward by the prime minister, Viktor Orbán.

The Guardian

We have become suspicious: of their mawkish advertising, of their treatment of farmers, of their desperate bids to package up things that really don't need packaging up at all (I mean this literally and metaphorically, versions of "restaurant-style" dishes being every bit as phoney and wasteful as apples wrapped in too much plastic).

The Guardian - Lifestyle

The Guardian has won the award for responsible media and advertising at the 2014 Body Confidence Awards.

The Guardian

Expert writing Tips

Best practice

When discussing "advertising", specify the type (e.g. digital advertising, print advertising) for clarity. Also, consider the target audience to tailor the message effectively.

Common error

Avoid using "advertising" interchangeably with "marketing". "Marketing" encompasses a broader strategy, while "advertising" is a specific component focused on paid promotion.

Linguistic Context

Advertising primarily functions as a noun, referring to the act or practice of calling public attention to one's product, service, need, etc., especially by paid announcements. Ludwig AI confirms this usage. Examples show it modifying other nouns such as "advertising campaign" or "advertising revenue."

Expression frequency: Very common

Frequent in

News & Media

61%

Formal & Business

20%

Science

19%

Less common in

Academia

0%

Encyclopedias

0%

Wiki

0%

Ludwig's WRAP-UP

In summary, "advertising" functions primarily as a noun, denoting the practice of promoting products or services. Ludwig AI confirms its grammatical correctness and common usage. It appears most frequently in News & Media contexts, with Formal & Business and Scientific sources also showing notable usage. Related phrases include "marketing" and "promotion". When using "advertising", specify the type and target audience for clarity and avoid confusing it with the broader concept of "marketing".

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

advertisements

Plural form of advertisement, referring to individual instances of advertising.

marketing

Refers to the process of promoting and selling products or services, encompassing a broader range of activities than just advertising.

promotion

Emphasizes the act of raising awareness and encouraging sales, similar to advertising but can include other strategies.

marketing campaigns

Describes organized efforts to promote a specific product or service over a defined period.

public relations

Focuses on building and maintaining a positive image for a company or product, often through media coverage and community engagement.

sales promotion

Specifically highlights short-term incentives to boost sales, such as discounts or special offers.

branding

Focuses on creating a unique identity and image for a product or company, influencing how consumers perceive it.

commercials

Refers to advertising spots on television or radio, a specific form of advertising.

outreach

Implies efforts to connect with a target audience, often through community events or educational programs.

product placement

Involves subtly featuring a product within a movie, TV show, or other form of entertainment.

FAQs

How is "advertising" used in a sentence?

You can use "advertising" as a noun, such as in "The company invests heavily in "advertising"" or as a verb, such as in "They are "advertising" their products online".

What words are similar to "advertising"?

Alternatives include "marketing", "promotion", or "public relations", depending on the specific context.

What's the difference between "advertising" and "marketing"?

"Advertising" is a subset of "marketing", which encompasses a broader range of activities related to promoting and selling products or services.

Is there a difference between "advertising" and "advertisements"?

"Advertising" refers to the general activity or industry, while "advertisements" are specific instances or pieces of promotional content.