a touch point

USAGE SUMMARY

"a touch point" is a correct and commonly used phrase in written English.
It refers to a specific moment or interaction in a process or communication. It can be used in various contexts, such as business, marketing, customer service, etc. Example: "Our website has been designed to provide customers with multiple touch points, from browsing products to completing their purchase."

✓ Grammatically correct

News & Media

Science

Human-verified examples from authoritative sources

Exact Expressions

16 human-written examples

That moment in time has become a touch point in my brain.

The New York Times

Obviously the harmonies bring to mind a band like Queen, so there's a touch point for older listeners".

The New York Times - Arts

Devices like the iPhone use a technology called capacitive touch and require contact with skin to activate a touch point.

The New York Times

On flotation day he wrote on the Etsy blog, "We've grown, Etsy has become a touch point of debate for larger issues, including whether the human-centered craftsmanship that we exist to support is compatible with being a public company.

Independent

You know something has gone officially haywire when a 19-year-old baseball phenom becomes a touch point in national politics, by doing nothing more extraordinary than being a 19-year-old phenom.

The New York Times

Robert H. Casey, the John and Horace Dodge curator of the museum's automobile collection, observed that vogues in old cars tend to roll with various generations of people seeking out the nostalgic touch points of their youth, even if a touch point is a '77 Mercury Bobcat.

The New York Times - Travel

Human-verified similar examples from authoritative sources

Similar Expressions

43 human-written examples

The film has become a cultural touch point and a source of much debate.

Huffington Post

Thomas Hopkins adds to the movie brainstorm: "I saw a Buster Keaton movie last week - might be a useful touch point for whoever portrays the South African fielders?" 3.16pm GMT WICKET!

The Guardian - Sport

The disembodied vocals at the start of In A Foreign Tongue (performed with a guest violinist) even recall Laurie Anderson's minimalist performance piece O Superman – never a bad touch point.

The Guardian - Music

If the two fingers are moved in parallel, their motion is interpreted as a single touch point which induces the same rotation as XY rotate.

Human-centric Computing and Information Sciences

"We realized that although this was a critical touch point for the consumer it was completely broken.

TechCrunch

Expert writing Tips

Best practice

In technical contexts, ensure you clarify whether "touch point" refers to a physical point of contact or a broader interaction within a system.

Common error

Don't mistake "touch points" for the ultimate objectives. A touch point is merely an interaction, not the final desired outcome of a process.

Linguistic Context

The phrase "a touch point" functions primarily as a noun phrase, often serving as the subject or object of a sentence. Ludwig's examples show its use in describing interactions, connections, or moments of engagement in various contexts. Ludwig AI confirms it as a correct and commonly used phrase.

Expression frequency: Common

Frequent in

News & Media

53%

Science

27%

Formal & Business

7%

Less common in

Wiki

7%

Encyclopedias

0%

Academic sources

0%

Ludwig's WRAP-UP

In summary, "a touch point" is a common and grammatically sound noun phrase referring to a moment of interaction or connection within a broader context. As indicated by Ludwig, it is frequently used in news, media, science, and business settings to highlight key interactions that shape experiences or outcomes. When using this term, it's important to consider the specific context and whether alternatives like "a point of contact" or "a key interaction" might be more appropriate. Avoiding confusion with end goals will ensure clear and effective communication.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

a point of contact

Focuses on the physical or abstract connection between two entities.

a key interaction

Emphasizes the importance of a specific interaction within a broader process.

a reference point

Highlights the role of something as a standard or basis for comparison.

a connection point

Similar to "a point of contact" but can imply a more established or intentional link.

a moment of engagement

Focuses on the time when someone is actively involved or interested.

an element of interaction

Highlights a feature or component that involves interaction.

a customer touchpoint

Specifies that the point of contact is related to the customer.

a critical juncture

Indicates an important moment where a decision or change occurs.

a key consideration

Emphasizes that the detail needs a deeper analysis.

a sensitive area

Highlights the sensitivity of the item in question.

FAQs

How can I use "a touch point" in a sentence?

You can use "a touch point" to describe any interaction a customer has with a business, or any specific moment that is important in a bigger process, for example: "The website is an important "a touch point" for our online customers."

What are some alternatives to saying "a touch point"?

Depending on the context, you could use alternatives such as "a point of contact", "a reference point", or "a key interaction".

In marketing, what does "a touch point" mean?

In marketing, "a touch point" refers to any interaction a potential customer has with a brand or company. These can include visiting a website, seeing an advertisement, or speaking with a sales representative.

What is the difference between "a touch point" and "a contact point"?

While similar, ""a touch point"" often implies a broader experience or interaction, whereas "a contact point" might refer to a more specific instance of communication or connection.