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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com
zeitgeist
Grammar usage guide and real-world examplesUSAGE SUMMARY
The phrase "zeitgeist" is correct and usable in written English.
It can be used to refer to the spirit or mood of a particular period in history as shown by the ideas and beliefs of the time. Example: "The film captures the zeitgeist of the 1960s, reflecting the social upheaval and cultural changes of that era."
✓ Grammatically correct
News & Media
Formal & Business
Alternative expressions(20)
prevailing mood
cultural climate
spirit of the age
tenor of the times
current trends
dominant ideology
popular sentiment
collective consciousness
shape of time
passage of time
flow of time
course of time
the main idea of now
trend
the spirit of the times
socio-historical environment
historical milieu
the spirit of the age
socio-historical context
taste of today
Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Human-verified examples from authoritative sources
Exact Expressions
60 human-written examples
Meanwhile Mrs Prada – the living, breathing personification of the word zeitgeist – sent out invitations to view her new collections (notice the plural).
News & Media
While it has a handful of shows, none of them have really caught the zeitgeist.
News & Media
"To me it's not unexpected, I think she's kind of going with the zeitgeist in terms of how she campaigns," Zaid Jilani, a progressive writer, told the Guardian.
News & Media
If you fill your card, it means we have a stone-cold zeitgeist on our hands.
News & Media
That maybe true, but this after all is motorsport – a world that perpetually trails so far behind the zeitgeist, it should by rights have been swept up by the broom wagon decades ago.
News & Media
Aside from Wendy's "Tena Lady moment" there's not much zeitgeist surfing to be done here, which actually serves to heighten the timeless Pinteresque intensity of the piece (yes, the word "piece" actually feels suitable this week).
News & Media
"When I see my young friends opening another food market or something similar, they seem to be strangely out of touch with this new zeitgeist," said Tsentsiper.
News & Media
Woolley and Karlsen have done something important and their film is radiating in the zeitgeist: feminism is stirring again and the chronicle of those nice, dangerous women is being aired all over the place – in cinemas, schools, blogs and on the streets.
News & Media
It was ever so, of course – Hollywood has long struggled with capturing the zeitgeist.
News & Media
Their Look Back In Anger adaptation was a flop but Saltzman and Woodfall caught the fleeting zeitgeist – and hit paydirt – with Saturday Night And Sunday Morning, making a star of Albert Finney.
News & Media
To twerk or not to twerk may be the zeitgeist question, but whatever answer you come up with, you're still telling women how they should present their own bodies.
News & Media
Expert writing Tips
Best practice
Use "zeitgeist" to add depth and sophistication to your writing when describing the prevailing cultural, intellectual, or political climate of a particular era. However, ensure your audience understands the term or provide context to avoid confusion.
Common error
Don't limit "zeitgeist" to just trends or fads. It encompasses a broader range of cultural, intellectual, and political factors shaping a specific period, reflecting deeper societal shifts and values.
Source & Trust
89%
Authority and reliability
4.5/5
Expert rating
Real-world application tested
Linguistic Context
The term "zeitgeist" functions primarily as a noun, referring to the defining spirit or mood of a particular period in history. Ludwig confirms that "zeitgeist" is grammatically correct. The examples illustrate its role in capturing cultural and intellectual trends.
Frequent in
News & Media
68%
Formal & Business
16%
Science
16%
Less common in
Academia
0%
Encyclopedias
0%
Wiki
0%
Ludwig's WRAP-UP
The term "zeitgeist", meaning the spirit or mood of a particular period, is a grammatically sound and frequently used noun, as confirmed by Ludwig. Predominantly found in News & Media, it effectively describes and analyzes prevailing atmospheres, lending sophistication to formal writing. Related phrases include "spirit of the times" and "prevailing mood". A key writing tip is to use "zeitgeist" to add depth, but be mindful of audience comprehension. Avoid limiting its meaning to mere trends; it encompasses broader cultural and intellectual factors. Understanding these aspects ensures accurate and impactful use of "zeitgeist".
More alternative expressions(10)
Phrases that express similar concepts, ordered by semantic similarity:
spirit of the times
Replaces "zeitgeist" with a more common and easily understandable expression, focusing on the prevailing attitude.
spirit of the age
A classic and direct synonym for "zeitgeist", widely recognized and understood.
prevailing mood
Focuses on the emotional atmosphere that characterizes a specific period, offering a slightly different nuance.
cultural climate
Highlights the dominant cultural trends and norms of a particular era, shifting the emphasis from spirit to culture.
temper of the age
Similar to "spirit of the age" but with a slightly different emphasis on the overall feeling or disposition.
tenor of the times
Emphasizes the general character or direction of a period, similar to "zeitgeist" but with a slightly more formal tone.
current trends
Focuses on the contemporary fashions and ideas that are popular, simplifying the concept of "zeitgeist".
dominant ideology
Highlights the leading beliefs and values that shape a society's thinking during a specific time, adding an ideological dimension.
popular sentiment
Emphasizes the widespread feelings and opinions held by the public, reflecting the general mood.
collective consciousness
Refers to the shared beliefs, ideas, and moral attitudes which operate as a unifying force within society, which represents a broader sociological concept.
FAQs
How can I use "zeitgeist" in a sentence?
Use "zeitgeist" to describe the defining spirit or mood of a particular period. For example, "The film captures the zeitgeist of the 1960s, reflecting the social upheaval and cultural changes of that era."
What's a simpler way to say "zeitgeist"?
You can use alternatives like "spirit of the times", "prevailing mood", or "cultural climate" depending on the context.
Is it okay to use "zeitgeist" in formal writing?
Yes, "zeitgeist" is appropriate for formal writing, especially when discussing historical or cultural trends. It adds a layer of sophistication and precision to your analysis.
What's the difference between "zeitgeist" and "trend"?
"Zeitgeist" refers to the overarching spirit or intellectual climate of a period, while a "trend" is a specific fashion, style, or preference that is popular at a particular time. The "zeitgeist" provides the broader context in which trends emerge and evolve.
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Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Source & Trust
89%
Authority and reliability
4.5/5
Expert rating
Real-world application tested