wider market

USAGE SUMMARY

The phrase "wider market" is correct and usable in written English.
You can use it when referring to a larger area or scope of business operations, such as when expanding into a new region or industry. For example, "The company has decided to expand into the wider market in order to increase their profits."

✓ Grammatically correct

News & Media

Formal & Business

Science

Human-verified examples from authoritative sources

Exact Expressions

60 human-written examples

"That's a wider market.

The Guardian

Nowadays, there is a far wider market.

The New York Times

"Now it's transferred to a wider market.

The New York Times

He stresses Lloyds is lending more than the wider market.

The Guardian - Business

In the wider market leading shares took a pasting.

The Guardian - Business

So far, SAC Capital's problems have not weighed on the wider market.

The New York Times

Sometimes they perform as well, or better, than the wider market; other times not.

Independent

Far from creating a wider market for Mac software, the cloners had merely grabbed Apple's customers.

The Economist

To accommodate a wider market, European textile manufacturers began to reproduce the shawls.

The New York Times

Eustace had a wider market for his coracles than any coracle-maker before him.

The New Yorker

Beyond that, it faces the broader problem of trying to capture a wider market.

The Economist

Expert writing Tips

Best practice

When discussing business growth or expansion strategies, use "wider market" to indicate targeting a larger customer base or geographic area.

Common error

The term "deeper market" refers to increasing penetration within an existing customer base, while "wider market" signifies expanding into new customer segments or regions. Use "wider market" only when the expansion is about reaching new customers.

Linguistic Context

The phrase "wider market" functions primarily as a noun phrase, where "wider" modifies "market". It describes the scope or extent of a market, indicating it is broader or more extensive than a previously considered market. Ludwig AI confirms its common and correct usage.

Expression frequency: Very common

Frequent in

News & Media

73%

Formal & Business

19%

Science

8%

Less common in

Encyclopedias

0%

Wiki

0%

Reference

0%

Ludwig's WRAP-UP

The phrase "wider market" correctly and commonly refers to a larger or more extensive market, as confirmed by Ludwig AI. It's used primarily in business, news, and media contexts to describe expansion strategies and market reach. Key considerations include understanding the distinction between "wider market" and related terms like "deeper market", and choosing appropriate alternatives such as "broader market" or "expanded market" depending on the specific nuance you wish to convey. Its frequent use and clear meaning make it a valuable term for discussing business growth and market analysis.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

expanded market

Emphasizes the act of the market growing in size or scope.

broader market

Highlights the inclusiveness and larger scale of the market.

larger market

Focuses on the increased size of the market.

extended market

Stresses the idea of the market being stretched or prolonged.

greater market

Implies a more significant or substantial market.

mass market

Refers to a market targeting a large portion of the population.

general market

Indicates a market that is not specialized or niche.

inclusive market

Highlights the market's openness and accessibility to various participants.

global market

Refers to a market that spans across international boundaries.

panoramic market

Implies a wide-ranging and comprehensive view of the market.

FAQs

How can I effectively use "wider market" in a sentence?

Use "wider market" to indicate an expansion strategy that involves reaching a larger customer base. For instance, "The company aims to capture a "wider market" by launching its product internationally".

What are some alternatives to using the phrase "wider market"?

Depending on the context, you could use alternatives like "expanded market", "broader market", or "larger market" to convey a similar meaning.

Is there a difference between "wider market" and "global market"?

"Wider market" generally refers to an expanded scope within a specific region or industry, while "global market" specifically denotes a market that encompasses international regions and operates on a worldwide scale.

In what situations is it appropriate to use "wider market" versus "niche market"?

"Wider market" is appropriate when discussing strategies to appeal to a larger, more general audience. Conversely, "niche market" is used when focusing on a very specific, specialized segment of consumers.