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Justyna Jupowicz-Kozak

CEO of Professional Science Editing for Scientists @ prosciediting.com

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where it counts

Grammar usage guide and real-world examples

USAGE SUMMARY

The phrase "where it counts" is grammatically correct and is commonly used in written English.
It is typically used to refer to the most important or crucial aspect of something. Here is an example of "where it counts" in a sentence: "The company had some minor setbacks, but they were able to make up for it where it counts – their sales numbers were through the roof." This sentence means that although the company faced some challenges, their sales performance was strong, which is the most important factor for a business.

✓ Grammatically correct

News & Media

Formal & Business

Science

Human-verified examples from authoritative sources

Exact Expressions

59 human-written examples

If my light was true, then I needed it to show its face here, where it counts.

News & Media

The New York Times

Isis is still winning victories where it counts, and faces no real threat to its existence.

News & Media

Independent

Not where it counts.

That's where it counts".

"Not where it counts," she replies.

News & Media

The New Yorker

"Solid where it counts" (which he wasn't).

News & Media

The New Yorker

More importantly, the project is getting results where it counts.

News & Media

The Guardian

"But obviously it's the big tournaments where it counts.

Why not use your counting talents where it counts?

News & Media

The New York Times

Ward has supporters where it counts: in the locker room.

Opposite superficially, but internally, where it counts, the same.

News & Media

The New York Times
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Expert writing Tips

Best practice

When using "where it counts", ensure the context clearly defines what is being considered important or crucial.

Common error

Avoid using "where it counts" without a clear reference point. For example, instead of saying "He is strong where it counts", specify what kind of strength is relevant: "He is strong where it counts, in his problem-solving abilities".

Antonio Rotolo, PhD - Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Antonio Rotolo, PhD

Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Source & Trust

88%

Authority and reliability

4.5/5

Expert rating

Real-world application tested

Linguistic Context

The phrase "where it counts" functions as an adverbial phrase modifying a verb or clause. It specifies the location, area, or aspect in which something is most important or effective. Ludwig's examples demonstrate its common usage in emphasizing crucial elements within a context.

Expression frequency: Very common

Frequent in

News & Media

48%

Formal & Business

26%

Science

13%

Less common in

Reference

6%

Encyclopedias

4%

Wiki

3%

Ludwig's WRAP-UP

In summary, "where it counts" is a versatile phrase used to emphasize the most important aspect or area of a situation. As Ludwig AI confirms, it is grammatically correct and frequently used, particularly in news and media. To use it effectively, ensure the context clearly defines what is considered important. While alternatives like "in the most important aspect" and "when it matters most" exist, they may subtly shift the emphasis. By avoiding vagueness and ensuring clarity, you can confidently incorporate "where it counts" into your writing to add emphasis and precision.

FAQs

How can I use "where it counts" in a sentence?

You can use "where it counts" to emphasize the most important aspect or area of a situation. For example, "The team might not be the best in every category, but they excel "where it counts": scoring goals".

What are some alternatives to "where it counts"?

Depending on the context, you can use alternatives like "in the most important aspect", "when it matters most", or "in the key area" to convey a similar meaning as "where it counts".

Is it correct to say "when it counts" instead of "where it counts"?

While both phrases are valid, they emphasize different aspects. "Where it counts" refers to the area or aspect of greatest importance, while "when it counts" refers to the timing of importance. They are not always interchangeable.

How does "where it counts" differ from "where it is needed"?

"Where it counts" focuses on the area of greatest impact or significance, while "where it is needed" simply indicates a place where something is required. The former implies importance, the latter implies necessity.

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Source & Trust

88%

Authority and reliability

4.5/5

Expert rating

Real-world application tested

Most frequent sentences: