we are unveiling

USAGE SUMMARY

The phrase "we are unveiling" is correct and usable in written English.
It can be used when announcing the introduction or presentation of something new, such as a product, project, or event. Example: "We are unveiling our latest product at the annual tech conference next week."

✓ Grammatically correct

News & Media

Academia

Human-verified examples from authoritative sources

Exact Expressions

14 human-written examples

Today we are unveiling the new look on our Sport and Football sites too.

The Guardian

The big picture here is that we are unveiling a pledge on immigration.

The Guardian

Today we are unveiling the new look on our Culture sites too.

The Guardian

This Thursday we are unveiling what is, without question, the most ambitious and controversial magazine project of my 12 years at Condé Nast.

The Guardian

Longtime followers of Et Seq. may know that members of the Library's Historical & Special Collections Department often submit posts under the heading "852 RARE". Now that we are unveiling a new series of posts called "The Weekly Special," we thought we should provide a quick reminder of how 852 RARE came to be.

Harvard University

Now we are unveiling proposals for how the new system will operate and what it can do to help people plan and prepare for future care costs – and over the next three months we'll be seeking people's views on making it a reality.

The Guardian

Human-verified similar examples from authoritative sources

Similar Expressions

46 human-written examples

To help developers work with the API, we've updated our Ruby gem, Campaign Cash, and we're unveiling a thin Python wrapper, nytcampfin, today.

The New York Times

Artistic director Chris Fujiwara said: "A film festival must keep trying to remain challenging, provocative and responsive, and I believe the programme we're unveiling today shows our success at doing that this year.

BBC

The first medium we used was mobile ads, and today we're unveiling our tool for the rest of an app's traffic outside of that which they pay for," explains URX CEO (and ex-Googler) John Milinovich.

TechCrunch

To help marketers reach relevant audiences around the globe with ever-greater precision, today we're unveiling some enhancements to our geo-targeting capabilities for Promoted Tweets and Promoted Accounts.

TechCrunch

Today we're unveiling an initial foray into integrating more real time data into our search results, starting with some of the more prominent and prolific Twitterers from a variety of spheres.

TechCrunch

Expert writing Tips

Best practice

Use "we are unveiling" to create excitement and anticipation when formally introducing a new product, service, or initiative. It signals a significant event or reveal.

Common error

Avoid using "we are unveiling" in casual conversations or informal writing. It can sound overly formal and pretentious when a simpler term like "showing" or "revealing" would suffice.

Linguistic Context

The phrase "we are unveiling" functions as a performative utterance, where the act of saying it accomplishes the action of revealing or introducing something. As Ludwig AI confirms, this phrase is grammatically correct and effectively communicates the intended message. Examples from Ludwig show it used in contexts ranging from product launches to revealing new initiatives.

Expression frequency: Common

Frequent in

News & Media

75%

Academia

12%

Science

6%

Less common in

Formal & Business

6%

Wiki

1%

Encyclopedias

0%

Ludwig's WRAP-UP

In summary, "we are unveiling" is a grammatically sound and frequently used phrase for formally introducing or revealing something new. As Ludwig AI states, it's appropriate for a range of contexts, particularly in news, media, and academic settings. While versatile, it's important to reserve it for situations that warrant a formal announcement, avoiding overuse in casual conversations. Alternatives such as "we are revealing" or "we are launching" may be more suitable depending on the specific context. Its prominence in authoritative sources like The New York Times and The Guardian underscores its reliability and widespread acceptance.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

we are revealing

Focuses on the act of making something known, similar to unveiling, but without the implication of a formal presentation.

we are launching

Emphasizes the commencement or introduction of a product or service, differing from unveiling's broader scope.

we are introducing

Highlights the act of presenting something for the first time, slightly more formal than unveiling.

we are presenting

Suggests a more formal and deliberate presentation of information or a product.

we are disclosing

Implies revealing information that was previously concealed, adding a layer of transparency.

we are showcasing

Highlights the display of something to its best advantage, focusing on its qualities.

we are debuting

Specifically refers to the first public appearance or performance of something.

we are making public

Emphasizes the act of making something known to a wide audience, differing in formality.

we are offering a glimpse

Suggests a preview or partial reveal, contrasting with unveiling's more complete presentation.

we are lifting the curtain on

A more figurative way of saying unveiling, suggesting anticipation and drama.

FAQs

What does "we are unveiling" mean?

The phrase "we are unveiling" means that you are formally introducing or revealing something new or previously hidden to the public or a specific audience. It suggests a deliberate and often anticipated presentation.

What can I say instead of "we are unveiling"?

You can use alternatives like "we are revealing", "we are launching", or "we are introducing" depending on the context.

Is "we are unveiling" formal or informal?

"We are unveiling" is generally considered a formal phrase. It's suitable for press releases, presentations, and official announcements. Using it in casual conversation might sound unnatural.

How to use "we are unveiling" in a sentence?

Here's an example: "Today, "we are unveiling" our new line of electric vehicles." The phrase is typically followed by what is being revealed or introduced.