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"visual attraction" is a correct and usable phrase in written English.
It refers to something that is visually appealing or attractive. You can use "visual attraction" when describing something that catches your eye or draws your attention because of its appearance. Example: The art exhibit was full of stunning works that had a strong visual attraction.
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"Even with art," he said, "people are drawn to dogs as a visual attraction".
In mayflies (Ephemeroptera) and certain midges (Diptera), males dance in swarms to provide a visual attraction for females.
For the youngsters, the main visual attraction is the Belshaw Century 100, the machine that Mr. Murphy said can crank out 3,600 doughnuts on a busy day.
The visual attraction is in how he toys with the writing, creating compositions that stand on their own as spidery abstractions resembling a kind of musical notation.
Last year, in the magazine, I reviewed the splendid Criterion DVD of "Red Desert" and there, too, discussed Antonioni's visual attraction to industrial creations and his depiction of characters — in particular, Giuliana, played by Monica Vitti — as inseparable from them.
Testing educational materials and producing visual attraction to information as a cognitive property took advantage of opportunities to reach target audiences developed by the educational institutions and by the economy; in particular, marketing practices.
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UNDER the shapely sheet metal and ultraglossy finishes of the vehicles introduced at the auto show here were technical details just as captivating as the visual attractions.
Paralleling the transformations wrought upon reality by cultures of transport such as the railway, the visual attractions referred to here also reconfigured reality.
While PoftheO had the mesmerizing "Music of the Night" sequence, Michael Crawford's shrewd performance, at least four songs with memorable (if slightly reminiscent) melodies, Maria Bjornson's magical sets and Harold Prince's eye for visual attractions (distractions?), there were--and remain--deadly-serious drawbacks to the enterprise.
"So we formed a collaborative, for the first time," she adds, and decided that "the essentials" of the campaign would include "one logo, one tag line, one Web site," to make it easier to woo visitors who may be interested in the visual arts attractions in Philadelphia.
Another visual and editorial attraction is the weekend magazine.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com