Used and loved by millions
Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com
venture
Grammar usage guide and real-world examplesUSAGE SUMMARY
The word 'venture' is correct and usable in written English.
You can use it as a noun to describe a risky or daring business undertaking or an adventurous undertaking, or as a verb to mean to go or undertake a risky or daring business or adventure. Example sentence: I decided to venture into the depths of the cave to explore what was hidden there.
✓ Grammatically correct
News & Media
Formal & Business
Travel
Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Human-verified examples from authoritative sources
Exact Expressions
60 human-written examples
T-Mobile and 3 have begun merging base stations in a joint venture that will see the number of T-Mobile's masts reduced from 18,000 to 15,000 by the end of this year – a move that will actually result in better coverage.
News & Media
The number of people who venture to Llangennith is negligible compared to most of Devon or Cornwall, but the road is like a funnel and it doesn't take much to get jammed.
News & Media
Milton Keynes health and social care services, a joint venture between the council and the local primary care trust (PCT), is one of 26 social enterprise pathfinder projects across England.
News & Media
Only a few months later, the Morningside Foundation, led by Hong Kong venture capitalists Ronnie and Gerald Chan, topped that with a $350m donation to the school of public health, where Gerald earned his master's and doctorate degrees.
News & Media
In a joint venture with Chinese manufacturer TCL Communications, the company also manufactured a range of Android and Windows Phone smartphones predicated on low-cost but feature-rich devices, as well as wearable devices and smartphone accessories.
News & Media
In that, Xiaomi's advantage is that it doesn't have any of what Benedict Evans, an analyst at venture capital company Andreessen Horowitz, calls "technical debt".
News & Media
The six directors include Rupert Pennant-Rea, the former editor of the Economist and deputy governor of the Bank of England; Stephen Grabiner, the venture capitalist who previously worked in the Telegraph's commercial department; and Veronica Wadley, who was the editor of the Evening Standard until the Lebedev takeover.
News & Media
He daren't even venture out for a pint of milk in case he misses an offer of another job.
News & Media
Foreigners who venture into Afar usually include researchers, aid workers and adventure tourists visiting geographical wonders such as the Danakil depression and ancient salt mines.
News & Media
The directors include Rupert Pennant-Rea, a former editor of the Economist, and Veronica Wadley, the former editor of the Evening Standard who now chairs the Arts Council London as well as two little known peers, and Stephen Grabiner, a former partner at venture capital firm Apax.
News & Media
Bob Dudley, BP's chief executive, resigned as head of the venture and fled Russia during a bitter row in 2008.
News & Media
Expert writing Tips
Best practice
Use “venture” to suggest both excitement and uncertainty, adding flavor to your writing.
Common error
Avoid using "venture" when a simple action like "go" or "try" would suffice, as it can sound overly dramatic or pretentious in less risky contexts.
Source & Trust
89%
Authority and reliability
4.5/5
Expert rating
Real-world application tested
Linguistic Context
The word "venture" functions as both a verb and a noun. As a verb, it signifies undertaking something risky or daring. As a noun, it refers to a risky undertaking or a business endeavor. Ludwig AI confirms its correct and versatile usage in various contexts.
Frequent in
News & Media
60%
Formal & Business
25%
Travel
10%
Less common in
Science
3%
Encyclopedias
1%
Wiki
1%
Ludwig's WRAP-UP
The word "venture" is a versatile term used both as a verb and a noun, denoting risk-taking and undertaking daring endeavors. As highlighted by Ludwig AI, it appears frequently in contexts ranging from news and business to travel, suggesting a broad applicability. To ensure effective communication, consider the specific context and avoid using "venture" when simpler alternatives suffice. By understanding its connotations and appropriate usage, writers can leverage "venture" to add depth and precision to their writing.
More alternative expressions(10)
Phrases that express similar concepts, ordered by semantic similarity:
take a chance
Emphasizes the element of risk and uncertainty involved in doing something.
embark on
Focuses on the beginning of a journey or project, highlighting the commitment and effort involved.
undertake
Highlights the responsibility and seriousness of starting a project or task.
dare to
Emphasizes boldness and courage in attempting something challenging.
hazard
Implies exposing something to danger or risk.
speculate
Suggests making a risky investment or decision with the hope of gain.
plunge into
Conveys a sudden and energetic entry into a new activity or situation.
risk
Highlights the potential for loss or negative consequences.
gamble
Suggests betting or wagering on an uncertain outcome.
try out
Implies testing or experimenting with something new to see if it works.
FAQs
How to use "venture" in a sentence?
You can use "venture" as a verb to mean to undertake a risky journey, as in "I decided to venture into the forest". As a noun, it refers to a risky undertaking, such as "Starting a business can be a risky venture".
What can I say instead of "venture"?
You can use alternatives like "take a chance", "embark on", or "undertake" depending on the context.
Which is correct, "venture" or "adventure"?
"Venture" typically implies a risk or uncertainty, while "adventure" usually suggests an exciting or unusual experience. The choice depends on whether you want to emphasize the risk or the excitement.
What's the difference between a "venture" and a "project"?
A "project" is a planned undertaking to achieve a specific aim, while a "venture" often involves risk and uncertainty, particularly in business or investment contexts. A "venture" could be a type of project, but not all projects are ventures.
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Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Source & Trust
89%
Authority and reliability
4.5/5
Expert rating
Real-world application tested