retaining traction with

USAGE SUMMARY

The phrase "retaining traction with" is correct and usable in written English.
It can be used when discussing maintaining influence, support, or relevance in a particular context or with a specific audience. Example: "The company is focused on retaining traction with its younger demographic to ensure future growth."

✓ Grammatically correct

News & Media

Science

Human-verified examples from authoritative sources

Exact Expressions

1 human-written examples

Maintaining relevance as a celebrity requires retaining traction with young people...Barkley, 50, isn't paid to swim in the deep end of the pool.

Huffington Post

Human-verified similar examples from authoritative sources

Similar Expressions

57 human-written examples

Network television advertising retains traction with both buyers and consumers because, in spite of the proliferation of screens, people are still watching more television than ever.

The New York Times

Bottom line: Microsoft can't gain and retain traction with Mesh unless the answers are yes.

TechCrunch

Mr Osborne's own discourse retains traction for now, but don't assume this will last.

The Guardian - Opinion

In this dynamic and shifting environment one idea has retained traction: that aid needs to be better managed and co-ordinated.

Globalization and Health

Once placed in the proper orientation, the traction bow was connected to the retaining jig of the traction table (traction of 20 kg).

Archives of Orthopaedic and Trauma Surgery

"East London is getting traction with investors.

The New York Times

Samsung was gaining traction with the latest Galaxy phones.

The New York Times

"We just didn't get traction with the Russians.

The New York Times

The brand has struggled to find traction with American buyers.

The New York Times

That case did not gain traction with the N.C.A.A.

The New York Times - Sports

Expert writing Tips

Best practice

When using "retaining traction with", consider the specific context. Ensure it accurately reflects the idea of not only maintaining relevance but also continuing to make progress or hold influence with a particular audience or within a specific field.

Common error

Avoid using "retaining traction with" when simply maintaining a status quo is intended. The phrase implies continued progress, not just stability. If there's no forward movement, consider alternatives like "maintaining relevance with" or "sustaining engagement with".

Linguistic Context

The phrase "retaining traction with" functions as a verb phrase indicating the action of maintaining influence, relevance, or forward momentum with a particular group or in a specific context. Ludwig AI confirms this usage through various examples where the phrase appears in reputable sources.

Expression frequency: Uncommon

Frequent in

News & Media

40%

Science

30%

Formal & Business

15%

Less common in

Wiki

5%

Academia

5%

Reference

5%

Ludwig's WRAP-UP

In summary, the phrase "retaining traction with" denotes the active maintenance of influence, relevance, or forward progress. Ludwig AI analysis confirms that while grammatically correct, it is not exceedingly common but appears across reputable news, media, and scientific sources. It's important to consider the nuance of continued forward movement when using this phrase; alternatives like "maintaining relevance with" may be more appropriate if mere stability is intended. The register is generally neutral to professional, fitting for analytical or strategic discussions.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

maintaining relevance with

Focuses more specifically on relevance, omitting the sense of forward movement implied by 'traction'.

keeping pace with

Implies keeping up with current trends or developments, rather than just maintaining existing traction.

staying relevant to

Similar to maintaining relevance, but emphasizes the state of being relevant rather than the act of maintaining.

maintaining engagement with

Focuses specifically on keeping an audience or group actively involved.

preserving influence over

Highlights the aspect of power or sway over something or someone.

sustaining interest among

Emphasizes the continuation of interest, often in a passive way.

holding the attention of

Focuses on capturing and keeping someone's attention.

remaining popular among

Specifically addresses the continuation of widespread liking or approval.

keeping a foothold among

Suggests maintaining a small but secure position within a larger group or market.

continuing to resonate with

Implies a deeper, emotional connection that persists over time.

FAQs

How can I use "retaining traction with" in a sentence?

You can use "retaining traction with" to indicate maintaining relevance, influence, or forward progress in a specific area. For example: "The company is focused on "retaining traction with" its younger demographic through social media campaigns."

What are some alternatives to "retaining traction with"?

Alternatives include "maintaining relevance with", "staying relevant to", or "sustaining interest among", depending on the specific context you want to convey.

Is "retaining traction with" formal or informal?

The phrase "retaining traction with" is generally suitable for professional and news contexts, indicating a neutral to slightly formal tone. It's appropriate for business discussions, news articles, and analytical reports.

What does it mean to "gain traction with" something?

The opposite of "retaining traction with" would be the expression "gain traction with", meaning to start to become popular, accepted, or successful in a particular area.