relaunch

USAGE SUMMARY

'relaunch' is a correct and usable word in written English.
It means to launch or introduce something again, often with changes or improvements. Example: After their initial product failed to gain traction in the market, the company decided to relaunch it with a new marketing strategy and updated features.

✓ Grammatically correct

News & Media

Formal & Business

Science

Human-verified examples from authoritative sources

Exact Expressions

60 human-written examples

His appointment threatens to derail efforts by UN envoy Bernardino Leon to relaunch a political dialogue in Libya, which has rival governments and parliaments and is flush with armed militias.

The Guardian

On Wednesday McDonald's super-sized on nostalgia with the relaunch of the Hamburglar.

The Guardian - Business

And the relaunch of his party Forza Italia does not appear to have led to a rise in the polls.

The Guardian

The soap's ratings went into decline last year but it has been given a relaunch under new executive producer Dominic Treadwell-Collins including big name signings such as Danny Dyer, plans for a new set and an attempt to reflect the modern East End of London.

The Guardian

Spotify hasn't just been watching Apple press conferences closely: the company has learned some lessons from Tidal's recent relaunch under the ownership of Jay Z and other famous musicians, which provoked a swift backlash.

The Guardian - Tech

Volunteers who took part in the study after the relaunch in 2000 were the healthiest survivors of the original batch, which potentially skews some of the data.

The Guardian

Roy Greenslade, who was a subeditor on the paper at the time, recalls that it was Lamb, however, who had been trying to come up with a publicity gimmick in November 1970 to mark the first anniversary of the paper's relaunch under Murdoch.

The Guardian

Libin cites the company's recent relaunch of its web client as an experiment in "distraction-free, total focus" while suggesting this is something people only want some of the time.

The Guardian - Tech

The need for Emap's relaunch of Kiss 100 FM in London has been borne out with the station recording a 12% drop in audience over the quarter to 1.63 million listeners.

The Guardian

By contrast, Sony now hopes to relaunch Spider-Man with a new actor for the third time in a decade.

The Guardian - Film

Labour, stressed Miliband, could not survive as a "party of declining membership" but had to relaunch itself as a "genuine community organisation" that embraced non-members.

The Guardian

Expert writing Tips

Best practice

When describing a "relaunch", specify what has been changed or improved to provide context and highlight the value of the new iteration.

Common error

Avoid using "relaunch" when only minor tweaks or updates have been made. Reserve it for significant revisions or transformations to avoid exaggerating the changes.

Linguistic Context

The primary grammatical function of "relaunch" is as both a verb and a noun. As a verb, it signifies the action of launching something again. As a noun, it refers to the event of a subsequent launch. Ludwig AI confirms this usage is correct and common.

Expression frequency: Very common

Frequent in

News & Media

65%

Formal & Business

20%

Science

10%

Less common in

Encyclopedias

1%

Wiki

1%

Reference

1%

Ludwig's WRAP-UP

The word "relaunch" functions both as a verb and a noun, indicating the act of launching something again. Ludwig AI confirms its correct and common usage across various contexts. It is frequently found in News & Media, Formal & Business, and Science settings. To use "relaunch" effectively, specify what has been changed or improved. A common mistake is overusing it for minor updates. Related alternatives include "reintroduce", "restart", and "present a revised version". The phrase maintains a neutral to professional register, appropriate for diverse communications.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

reintroduce

Focuses on bringing something back after a period of absence, like a product or idea.

re-start

Implies beginning something again after it has stopped.

re-establish

Emphasizes restoring something to a previous state or position.

re-ignite

Suggests sparking renewed interest or activity in something.

present a revised version

Highlights the aspect of updating or improving before presenting again.

roll out again

Implies a phased re-introduction or deployment.

stage a comeback

Indicates a return to popularity or success after a decline.

renovate and launch

Combines the idea of improving something and then introducing it.

bring back

A more general term for returning something to use or attention.

redeploy

Suggests using something again in a new or different way.

FAQs

How can I use "relaunch" in a sentence?

You can use "relaunch" to describe the act of introducing something again, often with improvements, such as: "The company decided to "relaunch" their product after receiving customer feedback".

What are some alternatives to "relaunch"?

Depending on the context, you can use alternatives like "reintroduce", "restart", or "present a revised version".

Is it appropriate to use "relaunch" in formal writing?

Yes, "relaunch" is appropriate for formal writing, especially in business or news contexts, as it clearly conveys the idea of a renewed effort or introduction.

What's the difference between "relaunch" and "revive"?

"Relaunch" typically implies a structured effort to re-introduce something, often with modifications, while "revive" suggests bringing something back to life or activity after a period of decline or inactivity.