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Justyna Jupowicz-Kozak

CEO of Professional Science Editing for Scientists @ prosciediting.com

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prime time for

Grammar usage guide and real-world examples

USAGE SUMMARY

"prime time for" is a correct and usable phrase in written English.
It is often used to refer to a time of day or night when interest, viewership, or activity is highest. For example, "9pm is prime time for television viewing."

✓ Grammatically correct

News & Media

Academia

Formal & Business

Human-verified examples from authoritative sources

Exact Expressions

60 human-written examples

January is prime time for TV comedy.

News & Media

Independent

August is about prime time for crabs".

News & Media

The New York Times

"It's prime time for that," Sunstein said.

"This is prime time for us".

News & Media

The New York Times

Prime time for preschoolers, that is.

News & Media

The New York Times

Halloween is coming, too, prime time for the undead!

It is also prime time for wildlife watching.

News & Media

Independent

Dinnertime in Denver: prime time for sales calls.

News & Media

The New York Times

September is not a prime time for old television shows.

Late summer, for Ms. Martin, is prime time for cooking.

Now may be a prime time for Providian to sell.

News & Media

The New York Times
Show more...

Expert writing Tips

Best practice

Use "prime time for" to clearly indicate the most advantageous or popular period for a specific activity, ensuring your audience understands the optimal timing. For instance, "Summer is prime time for outdoor concerts."

Common error

Avoid using "prime time for" when referring to general suitability. This phrase specifically denotes the peak or most opportune period, not just any appropriate time. Use alternatives such as "suitable time for" or "appropriate moment for" when the context doesn't require highlighting a peak period.

Antonio Rotolo, PhD - Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Antonio Rotolo, PhD

Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Source & Trust

84%

Authority and reliability

4.5/5

Expert rating

Real-world application tested

Linguistic Context

The phrase "prime time for" functions as a prepositional phrase, typically used to modify a noun or verb by specifying the most favorable or opportune time for a particular activity. It indicates when something is at its peak or most effective. This is supported by examples found by Ludwig, such as "January is prime time for TV comedy."

Expression frequency: Very common

Frequent in

News & Media

78%

Academia

12%

Formal & Business

10%

Less common in

Science

0%

Encyclopedias

0%

Wiki

0%

Ludwig's WRAP-UP

In summary, "prime time for" is a common and grammatically sound phrase used to denote the most favorable or opportune period for a specific activity or event. Ludwig AI confirms that this phrase is appropriate for use across various contexts, particularly in news, media, academic writing and business communication. Its neutral register makes it versatile, though it's important to use it when specifically referring to a peak or optimal time, rather than a general suitable moment. Remember that phrases like "peak period for", "ideal moment for", or "opportune time for" can offer nuanced alternatives depending on the context.

FAQs

How can I use "prime time for" in a sentence?

You can use "prime time for" to indicate the most suitable or popular time for something. For example, "Evening is "prime time for" television viewing" or "Late summer is "prime time for" cooking".

What are some alternatives to "prime time for"?

Alternatives include "peak period for", "ideal moment for", or "opportune time for", depending on the nuance you wish to convey.

Is "prime time for" formal or informal?

"Prime time for" is generally considered neutral and can be used in both formal and informal contexts, although it leans slightly towards the neutral side due to its frequent use in news and media.

What does "prime time for" actually mean?

The phrase "prime time for" refers to the most favorable or popular time for a particular activity or event. It indicates that conditions are optimal or that there is peak interest or engagement during that period.

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Source & Trust

84%

Authority and reliability

4.5/5

Expert rating

Real-world application tested

Most frequent sentences: