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Justyna Jupowicz-Kozak

CEO of Professional Science Editing for Scientists @ prosciediting.com

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no brainer

Grammar usage guide and real-world examples

USAGE SUMMARY

"no brainer" is a correct and commonly used phrase in written English.
It is typically used to describe something that is so obvious or easy that it requires no thought or decision-making. For example, "Buying a house in a safe neighborhood with good schools is a no brainer for any family with children."

✓ Grammatically correct

News & Media

Wiki

Science

Human-verified examples from authoritative sources

Exact Expressions

14 human-written examples

That's a no brainer.

News & Media

The New York Times

Dunham is a no brainer.

News & Media

The New York Times

To me, it's a no-brainer.

News & Media

The New York Times

So it's a no brainer".

News & Media

BBC

For us, it was a no brainer.

News & Media

BBC

L.G.: The rebuttal is a no brainer.

Science & Research

Science Magazine
Show more...

Human-verified similar examples from authoritative sources

Similar Expressions

46 human-written examples

Looking back, it was a no- brainer".

— a no-brainer.

News & Media

The New Yorker

It's a no-brainer".

Another no-brainer.

A no-brainer, right?

Show more...

Expert writing Tips

Best practice

Use "no brainer" when you want to emphasize the simplicity and obviousness of a decision or choice, making it clear that little or no thought is required.

Common error

Avoid using "no brainer" in highly formal or professional writing. While widely understood, it can sound too casual and undermine the seriousness of your message. Opt for alternatives like "obvious choice" or "clear decision" in such scenarios.

Antonio Rotolo, PhD - Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Antonio Rotolo, PhD

Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Source & Trust

89%

Authority and reliability

4.5/5

Expert rating

Real-world application tested

Linguistic Context

The phrase "no brainer" functions as a noun, often used predicatively or as a subject complement. It describes something requiring little or no thought. Ludwig AI confirms its frequent use in various contexts.

Expression frequency: Uncommon

Frequent in

News & Media

60%

Wiki

20%

Science

20%

Less common in

Formal & Business

0%

Encyclopedias

0%

Social Media

0%

Ludwig's WRAP-UP

In summary, the phrase "no brainer" is a common idiom used to describe something that is obvious or requires little thought. Ludwig AI confirms it's considered grammatically correct and finds it often used in news and media, as well as in more informal contexts like wikis. While perfectly acceptable in many situations, it's important to consider the register of your writing and choose more formal alternatives like "obvious choice" or "clear decision" for professional or academic settings. The choice to use "no brainer" itself is, well, often a no brainer depending on your audience and purpose.

FAQs

How can I use "no brainer" in a sentence?

Use "no brainer" to describe a decision or solution that is extremely obvious or easy. For example, "Choosing the cheaper option was a "no brainer"."

What are some alternatives to saying "no brainer"?

You can use alternatives like "obvious choice", "easy decision", or "foregone conclusion" depending on the context.

Is "no brainer" appropriate for formal writing?

While widely understood, "no brainer" is generally considered informal. For formal writing, it's better to use more professional alternatives like "clear choice" or "self-evident solution".

What does it mean when something is described as a "no brainer"?

It means that the decision or action is so obvious and straightforward that it requires little to no thought or deliberation. It's an easy decision.

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Source & Trust

89%

Authority and reliability

4.5/5

Expert rating

Real-world application tested

Most frequent sentences: