maximising

USAGE SUMMARY

The word "maximising" is correct in British English.
It is used to describe the act of making something as large or great as possible. Example: "The company is focused on maximising its profits this quarter."

✓ Grammatically correct

News & Media

Formal & Business

Human-verified examples from authoritative sources

Exact Expressions

45 human-written examples

No. Jumping on the bandwagon and maximising media attention?

The Guardian

Miller said the new strategy would target growth in digital audiences, revenues and engagement, while maximising revenues in print.

The Guardian

And while Unfriended might not reach the giddy fright heights it aims for (there's a bit too much minimising and maximising windows to fully terrify), it's a smartly constructed set of tricks.

The Guardian - Film

They need their own words to define their needs and activities: a lexicon of objectives, outcomes and deliverables where a sense of purpose becomes a "direction of travel", where a difficulty always becomes a "challenge", a dilemma mutates into an "issue" and where serving your audience becomes "maximising stakeholder value".

The Guardian

As Varoufakis said: "We genuinely believe we are not in this to maximise the benefit to the Greeks, we are in this for maximising the benefits to the rest.

The Guardian

Even leftist Syriza in Greece has a rightwing nationalist party, the Independent Greeks, in the mix, maximising its opportunities to be unkind to migrants.

The Guardian

Human-verified similar examples from authoritative sources

Similar Expressions

15 human-written examples

These include supposedly simplistic models of individual human behaviour (rational, self-interested, utility-maximising homo economicus) and of corporate behaviour (the notion that the goal of a firm should be to maximise shareholder value).

The Economist

These commitments—such as Coca-Cola's investments in water projects in developing countries—have lately been justified as a core part of long-term profit-maximising strategy.

The Economist

People have an idea about how they should behave, derived from social norms, which may not fit the profit-maximising model.

The Economist

The mafia lasted pretty well as a profit-maximising business, did it not?

The Economist

They compared this profit-maximising slant to their measure of the actual slant of each newspaper's coverage.They found a striking congruence between the two.

The Economist

Expert writing Tips

Best practice

When using "maximising", ensure the context clearly defines what is being increased to its fullest potential. For example, "maximising efficiency" or "maximising profits".

Common error

Avoid using "maximising" excessively in business or technical contexts where simpler terms like "increasing" or "improving" would be more direct and less verbose.

Linguistic Context

The primary grammatical function of "maximising" is that of a verb in its present participle form, often used in progressive tenses or as a gerund. Ludwig AI confirms its usage as a present participle of 'maximise'. It typically describes an ongoing action aimed at increasing something to its greatest possible extent.

Expression frequency: Very common

Frequent in

News & Media

60%

Formal & Business

25%

Science

10%

Less common in

Encyclopedias

2%

Wiki

1%

Reference

2%

Ludwig's WRAP-UP

In summary, "maximising" is a grammatically correct and highly prevalent verb form used to describe the action of increasing something to its fullest potential. As Ludwig AI confirms, it functions primarily as a present participle or gerund, commonly appearing in news, media, and business contexts. While "maximising" is widely accepted, it's essential to use it judiciously, avoiding overuse and ensuring clarity. Alternatives such as "optimizing", "increasing", and "enhancing" may offer more precise nuances depending on the specific context. Remember that "maximising" is the British English spelling; "maximizing" is its American English counterpart.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

optimizing

Focuses on making something as functional or effective as possible.

increasing

Highlights the act of making something larger in quantity or degree.

enhancing

Emphasizes improving the quality or value of something.

amplifying

Suggests increasing the strength or intensity of something.

boosting

Implies a quick or significant increase.

leveraging

Focuses on using something to its best advantage.

capitalizing on

Highlights taking advantage of an opportunity to maximize benefits.

exploiting

Implies using resources fully, sometimes with a negative connotation.

harnessing

Focuses on controlling and using natural resources effectively.

building up

Suggests gradually increasing something over time.

FAQs

How do I use "maximising" in a sentence?

You can use "maximising" to describe the act of making something as large or effective as possible. For example, "The company is focused on "maximising its profits" this quarter".

What can I say instead of "maximising"?

You can use alternatives like "optimizing", "increasing", or "enhancing" depending on the context.

Which is correct, "maximising" or "maximizing"?

"Maximising" is the British English spelling, while "maximizing" is the American English spelling. Both are correct, but use the one that matches your audience.

What is the difference between "maximising" and "optimising"?

While both terms relate to improving something, "maximising" focuses on increasing the quantity or extent, whereas "optimising" is more about making something as functional or effective as possible.