Used and loved by millions
Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com
lower price
Grammar usage guide and real-world examplesUSAGE SUMMARY
"lower price" is correct and usable in written English.
You can use it when you want to compare two prices, indicating that one is lower than the other. For example, "This store offers a much lower price than its competitor."
✓ Grammatically correct
News & Media
Science
Alternative expressions(20)
reduced cost
discounted rate
cheaper alternative
sale price
affordable option
budget-friendly
competitive pricing
value for money
economical choice
introductory offer
lower cost
lower fares
reduced price
low price
promotional pricing for specified goods
price reduction
left price
discounted price
previous price
its cheaper
Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Human-verified examples from authoritative sources
Exact Expressions
60 human-written examples
B. lower price level.
News & Media
Result: lower price, more storage, slower laptop.
News & Media
"I always get the lower price.
News & Media
They targeted a lower price of 450p.
News & Media
Luxury at a lower price.
News & Media
"Then I offer a lower price.
News & Media
But now I have a lower price.
News & Media
Why seek a lower price at all?
News & Media
"Blackstone is negotiating a lower price".
News & Media
A lower price will produce a profit.
News & Media
I'd love to own Coke, just at a lower price".
News & Media
Expert writing Tips
Best practice
When comparing products or services, use "lower price" to clearly and concisely indicate that one option is less expensive than another. For example, "Our product offers the same features at a "lower price" than our competitors".
Common error
Don't assume that a "lower price" is always the most attractive feature. Clearly communicate the value proposition – the benefits a customer receives – alongside the "lower price". Otherwise, customers might associate the "lower price" with reduced quality.
Source & Trust
83%
Authority and reliability
4.5/5
Expert rating
Real-world application tested
Linguistic Context
The phrase "lower price" functions as a noun phrase, where "lower" acts as an adjective modifying the noun "price". This phrase commonly appears in comparative contexts, indicating a reduced cost relative to another option. As Ludwig AI suggests, it is grammatically correct and widely accepted.
Frequent in
News & Media
55%
Science
15%
Formal & Business
10%
Less common in
Wiki
8%
Encyclopedias
6%
Reference
6%
Ludwig's WRAP-UP
The phrase "lower price" is a common and grammatically sound way to indicate a reduced cost, as confirmed by Ludwig. It primarily functions as a noun phrase, with "lower" modifying "price". Its purpose is often to inform or persuade, particularly in marketing or comparative contexts. While the register is generally neutral, usage patterns show it's most frequent in news and media, science and formal business settings. Ludwig's examples reveal its frequent appearance in discussions related to economics, product comparisons, and consumer choices. Understanding the nuances of "lower price", including its common errors and best practices, can improve clarity and impact in various forms of writing.
More alternative expressions(10)
Phrases that express similar concepts, ordered by semantic similarity:
reduced cost
Focuses on the overall expense being less, which is directly related to a lower price.
discounted rate
Implies a reduction from the standard price, often for a limited time or specific group.
sale price
Indicates a temporary lower price offered to attract customers.
cheaper alternative
Suggests a less expensive option compared to the original or preferred choice.
affordable option
Highlights the accessibility of a product or service due to its reasonable price.
budget-friendly
Emphasizes that something is suitable for people with limited financial resources.
competitive pricing
Focuses on how the price compares to that of competitors in the market.
value for money
Highlights the balance between the quality and the price, suggesting good affordability.
economical choice
Suggests a wise selection in terms of minimizing expenditure.
introductory offer
Implies a temporarily reduced price to encourage initial purchase.
FAQs
How do I use "lower price" in a sentence?
You can use "lower price" when comparing the cost of two or more items. For example, "This model offers a "lower price" but fewer features."
What's an alternative to "lower price"?
Alternatives include "reduced cost", "discounted rate", or "cheaper alternative", depending on the context.
Is "lower price" grammatically correct?
Yes, "lower price" is grammatically correct. The adjective "lower" correctly modifies the noun "price".
What's the difference between "lower price" and "low price"?
"Lower price" implies a comparison – one price is less than another. "Low price" simply indicates that a price is generally inexpensive without a direct comparison.
Editing plus AI, all in one place.
Stop switching between tools. Your AI writing partner for everything—polishing proposals, crafting emails, finding the right tone.
Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Source & Trust
83%
Authority and reliability
4.5/5
Expert rating
Real-world application tested