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Justyna Jupowicz-Kozak

CEO of Professional Science Editing for Scientists @ prosciediting.com

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keeps looking better

Grammar usage guide and real-world examples

USAGE SUMMARY

The phrase "keeps looking better" is correct and usable in written English.
You can use it to describe something that is continuously improving or becoming more appealing over time. Example: "Every time I see the new design, it keeps looking better and better."

✓ Grammatically correct

News & Media

Wiki

Science

Human-verified examples from authoritative sources

Exact Expressions

1 human-written examples

The Redskins trade keeps looking better and better.

News & Media

The New York Times

Human-verified similar examples from authoritative sources

Similar Expressions

59 human-written examples

The nutrition movement keeps looking for a crusader — someone who will bring about better public education and tougher government regulations.

News & Media

The New Yorker

And keep looking for better deals.

We need to keep looking to better ways to maintain competitiveness because there's a limit to what anyone will pay for a pair of trainers".

He will keep looking for better deals online and will call the hotel to ask if there's a way to make the deal more attractive.

News & Media

Forbes

Keep looking for better solutions.

News & Media

Huffington Post

As the size, shape and necrosis criteria are hampered by the fact that they are not very adequate for the clinically N0 neck, researchers keep looking for better criteria.

It helps keep it looking better.

Vacuuming upholstery once a week will keep it looking better for longer.

"They keep looking for a better deal".

News & Media

The New York Times

He plans to keep looking for someplace better.

News & Media

The New York Times
Show more...

Expert writing Tips

Best practice

Use "keeps looking better" to describe gradual improvements or positive changes over time, particularly when emphasizing a subjective assessment of appearance or quality.

Common error

While "keeps looking better" is widely understood, it can sound too casual for formal or academic writing. Opt for alternatives like "demonstrates continuous improvement" or "shows increasing promise" for a more professional tone.

Antonio Rotolo, PhD - Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Antonio Rotolo, PhD

Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Source & Trust

83%

Authority and reliability

4.1/5

Expert rating

Real-world application tested

Linguistic Context

The phrase "keeps looking better" primarily functions as a descriptive phrase, often used to express an opinion about the continuous improvement of something's appearance or quality. As Ludwig AI explains, it's usable in written English to describe improvements over time.

Expression frequency: Common

Frequent in

News & Media

50%

Wiki

30%

Science

20%

Less common in

Formal & Business

0%

Academia

0%

Encyclopedias

0%

Ludwig's WRAP-UP

In summary, "keeps looking better" is a grammatically correct and commonly used phrase for describing something that is continuously improving in appearance or quality. As Ludwig AI confirms, it's a valid and understandable expression. While versatile, it's best suited for neutral to informal contexts, with stronger alternatives for formal or academic writing. Its frequent appearance in news and media outlets suggests widespread acceptability in general communication. Related phrases like "continuously improving" and "getting better all the time" offer similar meanings with subtle nuances. When in doubt, consider the formality of your audience and the specific context to ensure the most appropriate phrasing.

FAQs

How can I use "keeps looking better" in a sentence?

You can use "keeps looking better" to describe something that is continuously improving in appearance or quality over time. For example: "With each update, the software "keeps looking better"."

What are some alternatives to "keeps looking better"?

Alternatives include "continuously improving", "getting better all the time", or "improving steadily", depending on the specific nuance you wish to convey.

Is "keeps looking better" suitable for formal writing?

While grammatically correct, "keeps looking better" is generally more appropriate for informal contexts. In formal writing, consider alternatives such as "demonstrates continuous improvement" or "exhibits increasing quality".

What's the difference between "keeps looking better" and "looks better"?

"Keeps looking better" implies a continuous process of improvement over time, whereas "looks better" simply indicates that something's appearance or quality is currently superior to a previous state.

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Source & Trust

83%

Authority and reliability

4.1/5

Expert rating

Real-world application tested

Most frequent sentences: