it prides itself

USAGE SUMMARY

"it prides itself" is a correct and usable phrase in written English.
It is used to express a sense of satisfaction about something a person or organization does or provides. For example, "The company prides itself on delivering the highest quality product at the best possible price."

✓ Grammatically correct

News & Media

Human-verified examples from authoritative sources

Exact Expressions

60 human-written examples

The church, with just 2.3 million members, no longer has the exclusively Establishment character it once did; today it prides itself on its social activism and its "big tent" character.

The New York Times - Magazine

It prides itself on its accurately targeted advertising, for which its advertising clients pay top dollar.

Huffington Post

Like a punk band, it prides itself on its sheer speed and the attack of its oom-pah, and it's relentless enough to get everybody moving.

The New York Times

It prides itself on its "ethical framework" and complaints procedure.

Independent

It prides itself on its warm, welcoming and inclusive atmosphere.

The Guardian

It prides itself on its encouragement of diversity and opening access to higher education.

Independent

It prides itself on its safety, and has been on a list of America's safest communities.

The New York Times

LH: At Channel 4 News, we're quite lucky because it prides itself on its foreign news.

The Guardian - Opinion

Marco is owned by a butcher and it prides itself on its joints of meat, roasted daily.

The Guardian - Travel

It could be done more cheaply (she cites another local project which feeds 75 people for £12) but it prides itself on its nutritious fare.

The Guardian

Based in a town built upon the exploits of mining all those years ago, it prides itself on its ability to dig out gems from the surrounding North-Rhine Westphalia area before anyone else.

The New York Times

Expert writing Tips

Best practice

Use "it prides itself" to highlight a specific achievement or characteristic that an organization or entity finds particularly important. For instance, "The company prides itself on its commitment to sustainability."

Common error

Avoid using "it prides itself" when referring to individual people. This phrase is best suited for organizations, institutions, or collective entities. For individual achievements, use "he/she prides himself/herself."

Linguistic Context

It prides itself functions as a verb phrase used to express an organization's or entity's satisfaction or sense of accomplishment regarding a particular attribute, activity, or achievement. It is commonly followed by "on" and the specific quality being highlighted. Ludwig confirms its grammatical correctness and widespread usage.

Expression frequency: Very common

Frequent in

News & Media

80%

Formal & Business

10%

Wiki

5%

Less common in

Academia

3%

Science

1%

Encyclopedias

1%

Ludwig's WRAP-UP

In summary, "it prides itself" is a versatile phrase used to express satisfaction or accomplishment, primarily by organizations or entities. As Ludwig AI confirms, it's grammatically correct and widely accepted. While highly prevalent in news and media, it also finds applications in formal business contexts. When employing this phrase, remember it is not appropriate when talking about people, stick with entities! It is important to choose an alternative that correctly reflects the context in order to convey the most accurate meaning. Common alternatives include "it boasts of" or "it takes pride in". By avoiding common errors and following usage guidelines, you can effectively use this phrase to showcase key attributes and accomplishments.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

it takes pride in

Emphasizes the feeling of satisfaction derived from something.

it is proud of

A simpler and more direct expression of pride.

it boasts of

Uses a more direct term for emphasizing accomplishments.

it distinguishes itself by

Highlights a unique quality or feature that sets it apart.

it is renowned for

Suggests a widely recognized positive attribute.

it excels in

Focuses on superior performance in a specific area.

it is exceptional at

Highlights remarkable ability or quality.

it is known for

Implies a well-established reputation.

it values

Focuses on the importance placed on something.

it cherishes

Suggests a deep appreciation and protection of something.

FAQs

How can I use "it prides itself" in a sentence?

You can use "it prides itself" to emphasize a key attribute or achievement of an organization. For example, "The university "it prides itself" on its research facilities".

What's a good alternative to "it prides itself"?

Alternatives to "it prides itself" include "it boasts of", "it takes pride in", or "it is proud of". The best choice depends on the specific context.

Is it correct to use "it prides itself" when referring to a person?

No, "it prides itself" is typically used for organizations or entities, not individuals. For people, use "he/she prides himself/herself".

What is the difference between "it prides itself on" and "it prides itself in"?

"It prides itself on" is the more common and grammatically preferred construction. While "it prides itself in" might occasionally appear, using "on" is generally recommended.