Used and loved by millions
Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com
it looks fair
Grammar usage guide and real-world examplesUSAGE SUMMARY
The phrase 'it looks fair' is correct and usable in written English.
You can use it when you're making a subjective judgement about something and you want to indicate that it seems to be acceptable or equitable. For example, "The terms of the contract look fair; let's go ahead and sign it."
✓ Grammatically correct
News & Media
Academia
Alternative expressions(20)
it looks unfair
it is visually appealing
it looks appropriate
seems to be correct
it seems equitable
it looks balanced
it looks adequate
it presents well
it holds up
it checks out
it looks reasonable
it appears satisfactory
it looks worthy
it looks presentable
it rings true
it looks right
it has a good appearance
appears to be correct
it looks decent
seems to be decent
Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Human-verified examples from authoritative sources
Exact Expressions
2 human-written examples
"It looks fair.
News & Media
We feel it's a little light, but given what has happened to iron ore prices in the past two years, it looks fair on balance to us".
News & Media
Human-verified similar examples from authoritative sources
Similar Expressions
58 human-written examples
He noticed me watching him shuffling, and asked softly, with deadpan sincerity, "Does that look fair?" When I said it looked fair, he dealt two hands of five-card draw and told me to lay down my cards.
News & Media
The charge stuck because it looked fair: three local oligarchs owned 43.5% and the Kazakh government had just voted Sir Richard Sykes off the board.
News & Media
That assessment looks fair.
News & Media
That looks fair to me.
News & Media
There's a lot of attention paid to the relative equities and what looks fair.
News & Media
HTC's new five-inch handset looks a fair deal like its predecessor, which is to say, it looks a fair deal like Apple's last couple of phones.
News & Media
The deck is clearly stacked — it makes "Oleanna" look fair and balanced — but the play's right-of-center politics are no more didactic than its liberal counterparts and even hint at complexity.
News & Media
It won't look fair.
Wiki
It looks a fair price; the diamond industry's prospects are sparkly.For a start, supply is tight.
News & Media
Expert writing Tips
Best practice
Use "it looks fair" when you want to express a subjective judgment about something appearing equitable or acceptable based on available information.
Common error
While acceptable, "it looks fair" can be perceived as informal in some academic or business contexts. Consider alternatives like "it appears equitable" or "it seems reasonable" for a more professional tone.
Source & Trust
89%
Authority and reliability
4.5/5
Expert rating
Real-world application tested
Linguistic Context
The phrase "it looks fair" functions as a subjective assessment or evaluation. According to Ludwig AI, the phrase is deemed correct and can be used to express the user's impression of equity or acceptability.
Frequent in
News & Media
60%
Academia
20%
Wiki
10%
Less common in
Formal & Business
5%
Science
3%
Encyclopedias
2%
Ludwig's WRAP-UP
In summary, "it looks fair" is a grammatically correct and commonly used phrase for expressing a subjective assessment of equity or acceptability. While appropriate in news, media, and general conversation, consider more formal alternatives like "it appears equitable" or "it seems reasonable" in professional or academic settings. Ludwig AI confirms its correctness and usability. The most authoritative sources using this phrase include The New York Times and The Guardian, indicating its prevalence in reputable publications.
More alternative expressions(6)
Phrases that express similar concepts, ordered by semantic similarity:
it looks balanced
Implies that different aspects are proportionally equal and not biased.
it seems equitable
Changes the verb and adjective to convey a sense of fairness or justice.
it appears reasonable
Replaces "fair" with "reasonable", suggesting a logical or rational assessment.
it seems legitimate
Focuses on the validity of something.
it strikes me as just
Emphasizes the speaker's subjective impression of justice or fairness.
it gives the impression of impartiality
Focuses on the lack of bias or favoritism.
it has the semblance of equity
Indicates that something has the appearance of fairness, though perhaps not genuinely so.
it presents as unbiased
Highlights the lack of prejudice or preconceived notions.
it reads as legitimate
Focuses on the validity and lawfulness.
it conveys a sense of balance
Suggests that different elements are in proper proportion or equilibrium.
FAQs
How can I use "it looks fair" in a sentence?
You can use "it looks fair" to express a subjective assessment of something seeming equitable or acceptable, such as "The proposed agreement "it looks fair" to both parties".
What's a more formal way to say "it looks fair"?
For a more formal tone, consider using phrases like "it appears equitable", "it seems reasonable", or "it presents as unbiased".
Is "it looks fair" appropriate for academic writing?
While grammatically correct, "it looks fair" might be considered too informal for some academic contexts. Alternatives like "it appears equitable" or "it seems reasonable" may be more suitable.
What's the difference between "it looks fair" and "it is fair"?
"It looks fair" indicates a subjective assessment based on appearance, while "it is fair" asserts an objective truth about the fairness of something. The former expresses an opinion, while the latter implies a factual statement.
Editing plus AI, all in one place.
Stop switching between tools. Your AI writing partner for everything—polishing proposals, crafting emails, finding the right tone.
Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Source & Trust
89%
Authority and reliability
4.5/5
Expert rating
Real-world application tested