is launching

USAGE SUMMARY

The phrase "is launching" is correct and usable in written English.
It can be used to indicate that something is being introduced or started, often in the context of a product, service, or event. Example: "The company is launching a new marketing campaign next month to attract more customers."

✓ Grammatically correct

News & Media

Human-verified examples from authoritative sources

Exact Expressions

58 human-written examples

Random House is launching a new TV division.

The New Yorker

Owens is launching a TV reality show.

The New York Times - Sports

The government is launching a $38m scheme to boost production.

The Economist

(Tnooz) Survey Says… JetBlue is launching an online game show.

The New York Times

The Canadian author Douglas Coupland is launching a clothing line.

The New Yorker

Apr 4th – INSEAD is launching a new Master in Finance.

The Economist

THE Starwood hotels group is launching a "green" hotel brand.

The Economist

Ekocycle is launching exclusively in Harrods, London, this month.

The Guardian - Music

Sidekicks is launching a temp desk in January.

The Guardian

Gove says he is launching a consultation today.

The Guardian

Human-verified similar examples from authoritative sources

Similar Expressions

1 human-written examples

Grazia magazine is launched.

The Guardian

Expert writing Tips

Best practice

Combine the phrase with specific details to create a clearer, more impactful message. For example, instead of simply saying "The company is launching," specify "The company is launching a new line of sustainable products next quarter."

Common error

Avoid using "is launching" in passive constructions where the subject receiving the launch action is unclear or awkward. For instance, instead of "The product is being launching by the company," prefer "The company "is launching" the product."

Linguistic Context

The phrase "is launching" functions as a present progressive verb phrase. It indicates an action that is currently happening or is about to happen in the near future. Ludwig's examples show this phrase used to describe the introduction of new products, initiatives, or campaigns.

Expression frequency: Very common

Frequent in

News & Media

95%

Formal & Business

3%

Science

2%

Less common in

Wiki

0%

Academia

0%

Encyclopedias

0%

Ludwig's WRAP-UP

In summary, "is launching" is a present progressive verb phrase widely used to announce the introduction of something new. Ludwig AI validates its grammatical correctness and prevalence, especially in News & Media. When writing, remember that while "is launching" is suitable for many contexts, alternatives like "is initiating" or "is introducing" might be more appropriate depending on the specific meaning you wish to convey. Be mindful of passive constructions and ensure clarity in your sentences.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

is initiating

Emphasizes the start of a process or action; more formal.

is commencing

Similar to initiating, but with a stronger sense of formality and beginning.

is starting

A more general and informal alternative.

is beginning

Similar to starting, but may imply a more gradual onset.

is introducing

Highlights the presentation or unveiling of something new.

is rolling out

Implies a phased or gradual introduction, often used for products or services.

is pioneering

Suggests being the first to introduce something new or innovative.

is establishing

Focuses on the creation or foundation of something.

is instigating

Suggests causing something to happen or start, often with a sense of urgency.

is setting in motion

Emphasizes the act of starting a process or series of events.

FAQs

What does "is launching" mean?

The phrase "is launching" means to introduce or start something new, such as a product, service, or initiative. It implies the beginning of a process or the unveiling of something to the public.

What can I say instead of "is launching"?

You can use alternatives like "is initiating", "is starting", or "is introducing" depending on the context.

How to use "is launching" in a sentence?

You can use "is launching" in a sentence like: "The company "is launching" a new product line next month" or "The government "is launching" a new initiative to combat climate change."

What's the difference between "is launching" and "will launch"?

"Is launching" indicates an action that is currently in progress or very near to happening, while "will launch" refers to a future action that is planned but not necessarily imminent. For example, "The company "is launching" the product today" suggests it's happening now, whereas "The company will launch the product next month" indicates a future event.