Used and loved by millions
Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com
is by design
Grammar usage guide and real-world examplesUSAGE SUMMARY
"is by design" is a correct and usable phrase in written English.
It can be used to explain that a certain outcome or product happened intentionally or deliberately. For example, "The application's layout is by design; it has been structured to make the user experience as efficient as possible".
✓ Grammatically correct
News & Media
Academia
Alternative expressions(7)
Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Human-verified examples from authoritative sources
Exact Expressions
48 human-written examples
This is by design.
News & Media
That is by design.
News & Media
And that is by design.
News & Media
The aimlessness is by design.
News & Media
The closed-door approach is by design.
News & Media
Much of this is by design.
News & Media
Human-verified similar examples from authoritative sources
Similar Expressions
12 human-written examples
That was by design.
News & Media
This was by design.
News & Media
That confusion was by design.
News & Media
The similarities are by design.
News & Media
This may be by design.
News & Media
Expert writing Tips
Best practice
Use "is by design" when you want to emphasize that a specific feature, characteristic, or outcome was intentionally created or planned, not accidental.
Common error
Avoid using "is by design" to subtly suggest that something is superior simply because it was intentionally created that way. Focus on explaining the purpose and benefits of the design instead of implying a value judgment.
Source & Trust
88%
Authority and reliability
4.5/5
Expert rating
Real-world application tested
Linguistic Context
The phrase "is by design" functions as a predicative expression, attributing a quality of intentionality or purposefulness to a subject. This grammatical role is supported by numerous Ludwig examples, where the phrase clarifies that a specific feature or outcome did not arise randomly but was intentionally planned. Ludwig AI confirms that this usage is correct and usable in written English.
Frequent in
News & Media
72%
Academia
12%
Science
8%
Less common in
Formal & Business
4%
Encyclopedias
0%
Wiki
0%
Ludwig's WRAP-UP
In summary, "is by design" is a grammatically correct and frequently used phrase to indicate that something was intentionally planned or created. As confirmed by Ludwig AI, it functions as a predicative expression that attributes intentionality to a subject. The phrase is commonly found in news, academic, and professional contexts, emphasizing that a particular feature or outcome was not accidental but rather the result of a deliberate choice. Alternatives like "is intentional" or "is deliberate" can be used depending on the specific nuance you wish to convey. Remember to use this phrase when you want to emphasize the deliberate nature of something and to avoid implying superiority simply because something was intentionally created.
More alternative expressions(6)
Phrases that express similar concepts, ordered by semantic similarity:
is intentional
Focuses directly on the intention behind something.
is deliberate
Emphasizes the careful and thoughtful nature of the action.
is on purpose
A more informal way of expressing intentionality.
is planned
Highlights the aspect of having been previously arranged.
is calculated
Implies a strategic and sometimes self-serving intention.
is predetermined
Suggests that the outcome was decided in advance.
is strategically implemented
Highlights a strategic approach to the implementation
is purposefully created
Emphasizes the objective of the action.
is not accidental
Negatively asserts the absence of chance or randomness.
is a conscious decision
Highlights the awareness involved in making the decision.
FAQs
How can I use "is by design" in a sentence?
You can use "is by design" to indicate that a particular feature or outcome was intentionally planned or created. For example, "The application's simplicity "is by design", aiming for ease of use".
What are some alternatives to "is by design"?
Some alternatives include "is intentional", "is deliberate", or "is on purpose". The best choice depends on the specific nuance you want to convey.
Is it redundant to say something "is by design"?
While it might seem obvious that design implies intention, using "is by design" can emphasize the deliberate nature of a feature or outcome, particularly when there might be an assumption of randomness or accident.
When is it appropriate to use "is by design" versus "was by design"?
"Is by design" is appropriate when referring to something that is currently in a designed state. "Was by design" is appropriate when referring to something whose design was intentional in the past. For example, "The current user interface "is by design" to increase efficiency," versus "The original layout "was by design" to be visually appealing.
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Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Source & Trust
88%
Authority and reliability
4.5/5
Expert rating
Real-world application tested