Used and loved by millions
Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com
interest and goodwill
Grammar usage guide and real-world examplesUSAGE SUMMARY
The phrase "interest and goodwill" is correct and usable in written English.
It is typically used in business contexts to refer to the positive reputation and customer loyalty that a company has built over time. Example: "The acquisition of the company not only included its assets but also the interest and goodwill it had established in the market."
✓ Grammatically correct
News & Media
Science
Formal & Business
Alternative expressions(1)
Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Human-verified examples from authoritative sources
Exact Expressions
5 human-written examples
This has the chance to be a turning point for women's football and it is important that the increased interest and goodwill are not allowed to fade.
News & Media
"No-one in the history of our federation has shared more consistently in the affairs of our Commonwealth or followed them with deeper interest and goodwill.
News & Media
"As we prepare to welcome a new arrival, it's remarkable to think how her interest and goodwill have spanned the generations".
News & Media
Friendly: (adj) showing kindly interest and goodwill; not hostile.
News & Media
Identifying good leaders for virtual teams will not be easy; retaining their interest and goodwill may be even harder.
Science
Human-verified similar examples from authoritative sources
Similar Expressions
55 human-written examples
With few exceptions, this 'organic' process has been built around community interests and goodwill as well as the availability of existing hospital stock rather than sound principals of health service planning.
Science
Our program has been coordinated by a small group of staff out of interest, passion, and goodwill.
In the first nine months of 2000 Kuoni delivered 20% revenue growth and 19% growth in earnings before interest, taxes and goodwill amortization, compared with the same period last year.
News & Media
He'll have to start by generating more business for Saatchi its revenues are growing at 5%, compared with 12% for Publicis and improving performance: Saatchi's operating margin (net before interest, taxes and goodwill amortization) is 11%; its parent's, 17%.
News & Media
* Former Philip Morris unit Kraft Foods Inc. said its net income fell 11% to $505 million, or 33 cents a share, from $568 million, or 39 cents, on interest costs and goodwill amortization related to Philip Morris' acquisition of Nabisco Holdings Corp. Had Nabisco been a part of Kraft all of last year, second-quarter profit would have risen 14%.
News & Media
Show both your interest and your goodwill.
News & Media
Expert writing Tips
Best practice
When describing community engagement or philanthropic efforts, use "interest and goodwill" to convey genuine support and positive intent.
Common error
Avoid using "interest and goodwill" when the primary motivation is personal gain or strategic advantage, as this can create an impression of insincerity. Instead, clarify the specific benefits or motivations involved.
Source & Trust
82%
Authority and reliability
4.3/5
Expert rating
Real-world application tested
Linguistic Context
The phrase "interest and goodwill" functions primarily as a compound noun phrase. It combines a noun denoting curiosity or concern ("interest") with a noun indicating benevolence or favorable disposition ("goodwill"). Ludwig confirms its grammatical correctness and common usage.
Frequent in
News & Media
40%
Science
30%
Formal & Business
15%
Less common in
Encyclopedias
5%
Wiki
5%
Academia
5%
Ludwig's WRAP-UP
The phrase "interest and goodwill" is a grammatically correct and relatively uncommon expression used to convey positive sentiment, support, and a desire for favorable outcomes. As Ludwig AI confirms, it functions as a compound noun phrase and is most frequently found in news, scientific, and formal business contexts. While the phrase is generally neutral, avoid using it when the primary motivation is personal gain, as this can undermine sincerity. Alternative phrases like "sympathy and support" or "benevolence and favor" may be more appropriate depending on the context. In essence, using "interest and goodwill" effectively involves ensuring that your expression aligns with genuine concern and positive intent.
More alternative expressions(10)
Phrases that express similar concepts, ordered by semantic similarity:
sympathy and support
Emphasizes emotional understanding and active assistance, shifting from general interest to a more empathetic stance.
positive regard and cooperation
Focuses on respect and collaborative action, emphasizing mutual benefit rather than intrinsic interest.
benevolence and favor
Highlights the aspect of kindness and preferential treatment, suggesting a more active and positive disposition.
concern and advocacy
Shifts the focus to active support and promotion, suggesting a more proactive role than simple interest.
investment and backing
Highlights the commitment of resources and endorsement, framing it as a strategic move.
rapport and harmony
Highlights mutual understanding and peaceful relations, emphasizing the social aspect of goodwill.
friendship and assistance
Emphasizes the personal connection and willingness to help, moving beyond mere interest.
kindness and charity
Focuses on generosity and compassion, highlighting the moral dimension of goodwill.
enthusiasm and dedication
Highlights the passion and commitment, emphasizing a more active and engaged stance.
care and compassion
Emphasizes emotional sensitivity and concern for others, focusing on the empathetic aspect.
FAQs
How can I use "interest and goodwill" in a sentence?
You can use "interest and goodwill" to describe a positive attitude or support towards someone or something. For instance, "The community showed great "interest and goodwill" towards the new project".
What are some alternatives to "interest and goodwill"?
Alternatives to "interest and goodwill" include "sympathy and support", "benevolence and favor", or "positive regard and cooperation", depending on the specific context.
In what contexts is "interest and goodwill" most appropriately used?
"Interest and goodwill" is suitable in contexts where genuine concern and support are being expressed, such as community initiatives, charitable activities, or international relations. It suggests a positive disposition and a desire for favorable outcomes.
What's the nuance between "interest and goodwill" and "self-interest"?
"Interest and goodwill" implies a genuine concern and positive intention, whereas "self-interest" suggests a motivation driven by personal gain or advantage. While actions can align with both, the perceived motivation differs significantly.
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Table of contents
Usage summary
Human-verified examples
Expert writing tips
Linguistic context
Ludwig's wrap-up
Alternative expressions
FAQs
Source & Trust
82%
Authority and reliability
4.3/5
Expert rating
Real-world application tested