increase anticipation

USAGE SUMMARY

The phrase "increase anticipation" is correct and usable in written English.
You can use it when discussing ways to build excitement or expectation for an event, product, or experience. Example: "The marketing campaign was designed to increase anticipation for the upcoming product launch."

✓ Grammatically correct

News & Media

Wiki

Science

Human-verified examples from authoritative sources

Exact Expressions

9 human-written examples

And the delay - this was supposed to be a launch day title - will only increase anticipation.

The Guardian - Tech

The result will increase anticipation for Sunday's Tony awards ceremony, with the two musicals going head to head in almost every category.

The Guardian

In the red corner, a reliable spy action franchise starring Tom Cruise, 49: would the six-year gap since M I 3 increase anticipation for the fourth instalment or herald audience indifference?

The Guardian - Film

The necessities of a main-stage set – synchronised graphics and a strict curfew – also prevent wheel-ups (a mainstay of a grime set where a song is cut after a couple of lines and played again from the start to increase anticipation) and the kind of spontaneous freestyles that can make live grime feel like alchemy.

The Guardian - Music

Release singles to instill listener loyalty and increase anticipation.

Vice

The daily counts were calculated as the number of the sensor counts per 6 min. Percent activity increase (anticipation) was calculated by the following formula: 100× (percent activity counts [ZT3 ZT6] of daily total activity during the 2-day restricted feeding schedule/those [ZT3 ZT6] during the 2-day free feeding schedule).

Plosone

Human-verified similar examples from authoritative sources

Similar Expressions

50 human-written examples

Meanwhile, there was increased anticipation for the year's final major, the P.G.A. Championship in Louisville, Ky., Aug. 17-20, where Woods will try to become the first player to win three majors in one year since 1953, when Hogan won the Masters, the United States Open and the British Open.

The New York Times - Sports

Despite the decline, there is increasing anticipation that Toyota's 2008 sales will surpass those of General Motors for the first time in 77 years, to make the Japanese company the world's biggest automaker.

Forbes

"This suggests that belief in God is especially likely to increase among the oldest groups, perhaps in response to the increasing anticipation of mortality".

Huffington Post

Previous studies have reported higher rates of burnout among internal medicine residents feeling uncertain about their future [ 4] as well as orthopaedic residents who had increased anticipation of debt at the end of training [ 66].

Human Resources for Health

In recent years, the completion of the Human Genome Project and other rapid advances in genomics have led to increasing anticipation of an era of genomic and personalized medicine, in which an individual's health is optimized through the use of all available patient data, including data on the individual's genome and its downstream products.

BMC Medical Informatics and Decision Making

Expert writing Tips

Best practice

Use "increase anticipation" when you want to emphasize a gradual or measurable growth in expectation. For stronger impact, consider alternatives like "heighten excitement".

Common error

While grammatically correct, "increase anticipation" can sound overly formal in casual conversation. Opt for more natural phrases like "get people excited" or "build the hype" when speaking or writing informally.

Linguistic Context

The phrase "increase anticipation" primarily functions as a verb phrase, where "increase" is a transitive verb taking "anticipation" as its direct object. Ludwig provides examples showing its use in describing the act of enhancing or building expectation.

Expression frequency: Uncommon

Frequent in

News & Media

40%

Wiki

30%

Science

30%

Less common in

Formal & Business

0%

Encyclopedias

0%

Reference

0%

Ludwig's WRAP-UP

The phrase "increase anticipation" is a grammatically correct and usable phrase, although not overly common, according to Ludwig. It's primarily employed in neutral contexts such as news, media, wiki sources, and science to describe the act of building or enhancing expectation. Ludwig AI confirms its usability in written English. While versatile, remember to consider the context and opt for more informal alternatives like "get people excited" when appropriate. Overall, "increase anticipation" is a solid choice for expressing the growth of eagerness and expectation, especially in professional or neutral settings.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

heighten expectation

Replaces "increase" with "heighten", suggesting a more dramatic rise in expectation.

fuel the excitement

Shifts the focus to intensifying existing excitement rather than just increasing anticipation.

build up suspense

Emphasizes creating a feeling of uncertainty and excitement about what will happen.

whet the appetite

Uses a metaphor to suggest stimulating interest or desire for something.

stoke the enthusiasm

Focuses on actively encouraging and intensifying positive feelings.

cultivate eagerness

Implies carefully fostering a sense of anticipation over time.

generate buzz

Highlights creating widespread interest and discussion.

magnify expectations

Suggests expanding the scope and scale of anticipated outcomes.

amplify the hype

Focuses on intensifying promotional efforts to boost anticipation.

foment anticipation

Suggests stirring up anticipation, possibly in a deliberate or strategic manner.

FAQs

How can I use "increase anticipation" in a sentence?

You can use "increase anticipation" to describe actions that build excitement for an upcoming event or product launch. For example, "The marketing campaign aimed to "increase anticipation" for the new movie."

What are some alternatives to "increase anticipation"?

You can use alternatives like "heighten expectation", "build up suspense", or "generate buzz", depending on the specific context.

Is it better to say "increase anticipation" or "raise anticipation"?

Both phrases are acceptable, but "increase anticipation" is generally more common. "Raise anticipation" is a valid alternative, but it's less frequently used.

What's the difference between "increase anticipation" and "create anticipation"?

"Increase anticipation" suggests building upon existing expectation, whereas "create anticipation" implies generating it from scratch. For example, a trailer might increase anticipation, while a teaser campaign could create it.