generate awareness

USAGE SUMMARY

'generate awareness' is a correct and usable phrase in written English.
You can use it when you want to describe the act of creating a greater understanding or knowledge of something. For example, "The advertising campaign was designed to generate awareness of the new product."

✓ Grammatically correct

News & Media

Formal & Business

Science

Human-verified examples from authoritative sources

Exact Expressions

60 human-written examples

SP will undertake a three pronged marketing strategy used to generate awareness for SP and skate skiing in general.

Bplans

Utilising social platforms and things like Google ads to generate awareness and interest.

The Guardian

While the strategies are different, the goal is the same — to generate awareness and engagement.

Harvard Business Review

But is this is good way to generate awareness about the problems we face?

The Guardian

MUCH has been made of the need for dot-coms to generate awareness of their names among computer users.

The New York Times

A startup or new product needs to generate awareness, while an older product may need to be revived.

Harvard Business Review

It is crucial to generate awareness of the masculinity contest and its role in creating organizational problems.

Harvard Business Review

She is currently campaigning to generate awareness of Green Travel Month in Cumbria, which will be held in June.

The Guardian

So major competitors are spending large sums on advertising campaigns that are meant to generate awareness, consideration and trial.

The New York Times

It is therefore noteworthy that Mrs. Clinton has continued to generate awareness of the issue since leaving office.

The New York Times

But we believe this is by far the most cost-effective way to generate awareness, highly credible awareness.

The New York Times

Expert writing Tips

Best practice

When aiming to "generate awareness", tailor your message to resonate with the specific audience you're trying to reach. Consider their existing knowledge and level of understanding.

Common error

Avoid using a broad, generic message when trying to "generate awareness". A targeted approach that addresses specific concerns or interests will be more effective.

Linguistic Context

The phrase "generate awareness" functions primarily as a verb phrase + noun structure within a sentence. Its purpose is to denote the initiation of knowledge or understanding about a specific subject. Ludwig examples confirm its common usage across diverse topics and writing styles.

Expression frequency: Very common

Frequent in

News & Media

68%

Formal & Business

15%

Science

12%

Less common in

Academia

2%

Wiki

1%

Reference

0%

Ludwig's WRAP-UP

In summary, "generate awareness" is a grammatically correct and frequently used phrase that effectively communicates the action of creating understanding or knowledge. As demonstrated by Ludwig's analysis, the phrase is prevalent in news, business, and scientific contexts, serving to inform, educate, and persuade audiences. Alternative phrases like "raise awareness" or "increase awareness" can be used depending on the desired nuance. When employing this phrase, ensure your message is tailored to your audience for maximum impact. Ludwig AI confirms that the phrase is both valid and widely applicable.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

raise awareness

Focuses on elevating existing awareness to a higher level.

create awareness

Highlights the act of bringing awareness into existence.

increase awareness

Emphasizes the expansion of the current level of awareness.

foster awareness

Implies nurturing and encouraging the growth of awareness.

promote awareness

Suggests actively advocating for awareness.

cultivate awareness

Focuses on carefully developing awareness over time.

build awareness

Implies constructing awareness from the ground up.

spread awareness

Highlights the distribution of awareness to a wider audience.

heighten awareness

Emphasizes intensifying the degree of awareness.

develop awareness

Focuses on the gradual process of increasing awareness.

FAQs

How can I use "generate awareness" in a sentence?

You can use "generate awareness" to describe actions that create understanding or knowledge about a topic. For example, "The campaign aims to "generate awareness" about climate change."

What's a good alternative to "generate awareness"?

Depending on the context, you could use alternatives like "raise awareness", "increase awareness", or "promote awareness".

Is it better to say "create awareness" or "generate awareness"?

Both "create awareness" and "generate awareness" are correct and often interchangeable. "Create" emphasizes bringing awareness into existence, while "generate" suggests producing or causing awareness to arise.

What is the difference between "generating awareness" and "increasing awareness"?

"Generating awareness" implies starting from little to no awareness. "Increasing awareness" implies there's already some level of awareness that you are trying to build upon.