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Justyna Jupowicz-Kozak quote

Justyna Jupowicz-Kozak

CEO of Professional Science Editing for Scientists @ prosciediting.com

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gaining traction in

Grammar usage guide and real-world examples

USAGE SUMMARY

The phrase "gaining traction in" is correct and usable in written English.
You can use it to describe how a concept or idea is becoming increasingly popular or accepted. For example, "Veganism is gaining traction in the US as more people become aware of the health and environmental benefits."

✓ Grammatically correct

News & Media

Science

Formal & Business

Human-verified examples from authoritative sources

Exact Expressions

50 human-written examples

Dubai is gaining traction in finance, too.

News & Media

The Economist

But data generally are definitely gaining traction in soccer.

News & Media

The New York Times

A separatist movement was gaining traction in the country's east.

News & Media

Independent

Such a bill is gaining traction in Congress.

News & Media

The New York Times

This is not the only example of such an approach gaining traction in recent months.

News & Media

The Guardian

Environmentalists have been gaining traction in the fight against bottled water.

News & Media

The New York Times
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Human-verified similar examples from authoritative sources

Similar Expressions

10 human-written examples

All the stories gained traction in the wider media.

The bill never gained traction in the Democratic-controlled Senate.

News & Media

The New York Times

The term gained traction in the mainstream vernacular around 2011.

News & Media

The Guardian

But national efforts have not gained traction in Congress.

News & Media

The New York Times

She failed to gain traction in the Grand Slam tournaments.

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Expert writing Tips

Best practice

When using "gaining traction in", ensure the subject is something that can logically gain momentum, such as an idea, movement, or technology.

Common error

Avoid using "gaining traction in" for things that are already widely established. The phrase implies a relatively recent increase in popularity or acceptance.

Antonio Rotolo, PhD - Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Antonio Rotolo, PhD

Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Source & Trust

86%

Authority and reliability

4.5/5

Expert rating

Real-world application tested

Linguistic Context

The phrase "gaining traction in" functions as a dynamic descriptor, indicating that a subject is experiencing increasing acceptance or momentum within a specific field or context. As confirmed by Ludwig, its usage is both grammatically correct and widespread. The examples confirm its usage across diverse subjects.

Expression frequency: Very common

Frequent in

News & Media

60%

Science

20%

Formal & Business

10%

Less common in

Encyclopedias

3%

Reference

4%

Wiki

3%

Ludwig's WRAP-UP

The phrase "gaining traction in" is a versatile and commonly used expression indicating increasing acceptance, popularity, or momentum within a specific area. Ludwig confirms its grammatical correctness and widespread use across diverse contexts, particularly in news, science, and business. When using this phrase, consider the subject’s appropriateness for gaining momentum and avoid applying it to already well-established concepts. Alternatives such as "gaining momentum in" or "becoming popular in" can be used depending on the specific nuance you want to convey.

FAQs

How can I use "gaining traction in" in a sentence?

You can use "gaining traction in" to describe something that is becoming more popular or widely accepted. For example, "Remote work is "gaining traction in" many industries."

What are some alternatives to "gaining traction in"?

Some alternatives include "gaining momentum in", "becoming popular in", or "taking hold in". The best choice depends on the specific context.

Is it correct to say something is "gaining traction"?

Yes, it's a common and accepted idiom. The addition of "in" specifies the area or field where it's becoming more popular.

What does "gaining traction in" imply?

It implies that something is not only becoming more popular but also starting to have a real impact or influence within a particular area.

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Authority and reliability

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Real-world application tested

Most frequent sentences: