gain exposure for

USAGE SUMMARY

The phrase "gain exposure for" is correct and usable in written English.
It can be used when discussing the act of increasing visibility or awareness for a person, brand, or project, often in a marketing or promotional context. Example: "The campaign aims to gain exposure for local artists by showcasing their work in public spaces."

✓ Grammatically correct

News & Media

Science

Formal & Business

Human-verified examples from authoritative sources

Exact Expressions

19 human-written examples

Executives at some major media companies say they hope to gain exposure for their brand by developing apps, rather than relying on them to be big revenue producers.

The New York Times

From 1965 to 1969, he was a promotion man for Atlantic Records, helping to gain exposure for performers from Otis Redding to Led Zeppelin.

The New York Times - Arts

We believe that any action to hinder the Biennale would damage the ability of 94 artists to exhibit their work and gain exposure for their talent.

The Guardian - Opinion

The goal is to gain exposure for the playwrights' work and to increase awareness of the field of American Jewish drama, a field open to good work whether or not it has a social message, Mr. Taub said.

The New York Times

• "From an advertising standpoint, the Super Bowl is, if not the greatest, one of the greatest venues to be part of to gain exposure for your brand," said Phil Pacsi, vice president for customer marketing and training at Bridgestone Americas.

The New York Times

"For me it's a great opportunity to gain exposure for ice hockey in South Korea.

BBC

Human-verified similar examples from authoritative sources

Similar Expressions

41 human-written examples

By appearing in the ad, Mr. Dylan — who also has done a spot for Victoria's Secret — gained exposure for his new CD, "Modern Times".

The New York Times

By appearing in the ad, Mr. Dylan — who also has done a spot for Victoria's Secret — gained exposure for his new CD, "Modern Times". And Apple, of course, was thrilled to be associated with a rock legend.

The New York Times

For one, with the Internet, artists have many more ways of gaining exposure for themselves besides local disk jockeys.

Forbes

James Davis, VP of Communcations for Grooveshark told TechCrunch that the new deal was about gaining exposure for the service: "We are so confident that we have a good product that people will enjoy using, that we are willing to give away our entire profit margin to prove it".

TechCrunch

When we speak with brands about the goals behind their experiential and event marketing campaigns, we typically hear answers such as "gaining exposure for our brand" or "kicking off a new product launch," but the deeper thread found in these answers is to build brand loyalty.

Forbes

Expert writing Tips

Best practice

To effectively "gain exposure for" your brand, create high-quality, shareable content that provides value to your audience. This could include blog posts, infographics, videos, or interactive experiences. Focus on topics that align with your brand's expertise and address the needs and interests of your target market.

Common error

Avoid using generic messaging when trying to "gain exposure for" a brand or product. Failing to tailor your message to the specific interests and needs of your target audience can result in low engagement and wasted marketing efforts.

Linguistic Context

The phrase "gain exposure for" functions as a verb phrase followed by a noun phrase and preposition, typically used to describe actions taken to increase the visibility or awareness of something. Ludwig AI shows examples where this phrase is used in various contexts, such as marketing, arts, and business.

Expression frequency: Common

Frequent in

News & Media

65%

Formal & Business

15%

Science

10%

Less common in

Wiki

5%

Academia

5%

Reference

0%

Ludwig's WRAP-UP

In summary, the phrase "gain exposure for" is a grammatically sound and commonly used expression that signifies increasing visibility or awareness for a person, brand, project, or cause. Ludwig AI confirms its widespread use in diverse contexts, from news and media to business and science. While alternatives like "increase visibility for" or "raise awareness of" exist, each carries slightly different nuances. To effectively "gain exposure for" something, tailoring your message to the target audience and creating valuable, shareable content are key strategies.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

increase visibility for

Focuses specifically on making something more visible.

raise awareness of

Emphasizes increasing knowledge or understanding of a topic.

promote the profile of

Highlights enhancing someone's or something's public image.

enhance the visibility of

Similar to increasing visibility, but suggests a more significant improvement.

boost awareness of

Implies a rapid increase in awareness.

publicize the benefits of

Focuses on making the advantages of something known.

spotlight the importance of

Highlights the significance of a particular issue or entity.

amplify the reach of

Emphasizes expanding the scope or influence.

broaden the audience for

Concentrates on attracting a larger group of people.

cultivate interest in

Suggests nurturing and developing interest over time.

FAQs

How can I use "gain exposure for" in a sentence?

You can use "gain exposure for" to describe efforts to increase visibility or awareness. For example, "The company launched a marketing campaign to "gain exposure for" its new product."

What is a good alternative to "gain exposure for"?

Alternatives include "increase visibility for", "raise awareness of", or "promote the profile of", depending on the specific context.

Is it better to "gain exposure for" or "increase awareness of" a brand?

Both phrases are valid, but ""gain exposure for"" often refers to making something more visible, while "increase awareness of" focuses on enhancing knowledge or understanding.

How can social media help a company "gain exposure for" its products?

Social media platforms provide tools for targeted advertising, content sharing, and community engagement, all of which can help a company "gain exposure for" its products to a wider audience.