flagship

USAGE SUMMARY

'flagship' is correct and can be used in written English.
It is typically used to refer to the most important product or service of a company or organization. For example, "Apple's flagship product is the iPhone."

✓ Grammatically correct

News & Media

Formal & Business

Sport

TV & Radio

Travel

Money

Tech

Business

Human-verified examples from authoritative sources

Exact Expressions

60 human-written examples

Because, on specific flagship policies, just what would Liberal Democrats oppose when in government with them?

The Guardian - Opinion

So while it's certain that the problems haven't really changed, nor have the solutions if either of these flagship announcements are anything to go by.

The Guardian

But he said other changes proved harder to conceal, including cuts to its flagship BBC1 soap EastEnders.

The Guardian

The Guardian has unveiled its Australian digital edition with a pledge to deliver a "fresh and independent view", starting with an exclusive interview with prime minister Julia Gillard who criticises rival Tony Abbott's flagship paid parental leave policy as "anti-women" – and revealing that she is a secret Game of Thrones fan.

The Guardian

Related: Dundee 0-1 Inverness | Scottish Premiership match report In the case of Inverness, in the year of their 21st birthday, this flagship occasion and opportunity to claim what would be a first piece of major silverware could hardly be more timely.

The Guardian - Sport

Question Time is the BBC's flagship political panel show.

The Guardian

Giles was moved off the flagship BBC1 current affairs series last year after four years at the helm, and into a new role looking at the future of the corporation's current affairs output.

The Guardian

The BBC is being inundated with complaints about all the indecipherable mumbling in its flagship drama Jamaica Inn.

The Guardian - TV & Radio

Have more than one site: Alongside their flagship blog, serious bloggers usually have a number of 'static' sites, which need few updates and are designed to rank highly in search engines and bring in more advertising opportunities.

The Guardian - Travel

The BBC is revising its own rules banning the representation of the prophet Muhammad "in any shape or form", it has emerged after a Charlie Hebdo cover featured on BBC1's flagship 10pm news on Thursday.

The Guardian

And what happened to the British prime minister, David Cameron's flagship project, the What Works Network?

The Guardian - Opinion

Expert writing Tips

Best practice

When referring to a physical location such as a retail store, use "flagship store" to clearly specify the context.

Common error

Avoid using "flagship" simply as a synonym for "important" or "best". Instead, reserve it for situations where the item genuinely represents the organization or its brand as a whole.

Linguistic Context

The primary grammatical function of "flagship" is as a noun adjunct, modifying another noun to indicate that it is the most important or prominent of its kind within a particular context. As Ludwig AI indicates, it correctly follows standard grammar rules.

Expression frequency: Very common

Frequent in

News & Media

63%

Formal & Business

13%

Tech

5%

Less common in

Sport

5%

Travel

3%

Money

2%

Ludwig's WRAP-UP

In summary, the term "flagship" is a grammatically sound and frequently used noun adjunct that denotes the most important or representative entity of its kind, typically within a business, organization, or brand. Ludwig AI confirms this, and provides ample examples of its usage in news, business, and technical contexts. To ensure correct usage, reserve "flagship" for items that genuinely represent an organization's core values and avoid using it as a generic synonym for "important."

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

primary product

Focuses specifically on the product aspect, highlighting its leading role.

leading service

Emphasizes the service aspect, indicating it's the most prominent offering.

premier offering

Highlights the top-tier nature and quality of the offering.

signature item

Focuses on the unique and representative nature of the product or service.

centerpiece

Suggests the main or most important element within a collection or strategy.

key initiative

Highlights the strategic importance and priority of the initiative.

cornerstone

Suggests that something is an essential part of which everything else depends.

most valuable asset

Focuses on the monetary or strategic worth of the product or service.

hallmark

Highlights the quality or distinctive characteristic of something.

chief program

Underlines the leadership role of program as the most important in the organization.

FAQs

How to use "flagship" in a sentence?

You can use "flagship" to describe the most important product, service, or initiative of an organization. For example, "The company's "flagship product" is their new smartphone."

What can I say instead of "flagship"?

Alternatives include "primary product", "leading service", or "premier offering", depending on the context.

Which is correct, "flagship product" or "flag ship product"?

"Flagship product" is the correct term. "Flag ship product" is incorrect as it separates the two words, losing the intended meaning.

What's the difference between "flagship" and "hallmark"?

"Flagship" denotes the most important or representative item of an organization, while "hallmark" refers to a distinctive feature or quality. A flagship item embodies the organization's core values, while a hallmark simply signifies a particular characteristic.