expand reach

USAGE SUMMARY

"expand reach" is a correct and usable phrase in written English.
It is used when discussing marketing and business strategy to indicate a desire or goal to reach more potential customers or clients. For example: "We need to come up with an effective plan to expand our reach throughout the region."

✓ Grammatically correct

Business

Marketing

Communications

Human-verified examples from authoritative sources

Exact Expressions

21 human-written examples

This quality improvement study aimed to expand reach of these supportive materials and services with budget-neutral program changes.

Patient Education and Counseling

For example, could a barter deal quickly expand reach, credibility or brand recognition in the market for new products poised to launch?

Harvard Business Review

Ravech, as lead of the Quality Care Initiative team, will be developing new collaborations and partnerships to expand reach and increase visibility of Judge Baker as a local, regional, and national leader in implementation science and dissemination of evidence-based behavioral health interventions for children and families.

Harvard University

This isn't the first time Truecaller has forged partnerships to expand reach.

TechCrunch

Takeovers are a win-win because brands can diversify their content with user-generated posts and the hosts can expand reach and gain new followers.

Forbes

For now, the app already offers in-app purchases to expand reach, but Yik Yak sees an opportunity to run local deals, discounts and ads.

TechCrunch

Human-verified similar examples from authoritative sources

Similar Expressions

39 human-written examples

"The advocacy organises long-term befriending partners for people with learning disabilities, and it wants to expand, reaching new towns.

The Guardian

Isis's expanding reach brought mass murder to Kuwait, Lebanon, Turkey, Egypt, Saudi Arabia, Libya, Tunisia and Paris.

The Guardian

The expanding reach of computers is part of it.

MIT Technology Review

Mr. Giasson said that the Neuberger's expanded reach serves two ends.

The New York Times

Perhaps because of this, the expanding reach of antitrust in America has received little attention.

The Economist

Expert writing Tips

Best practice

When aiming to "expand reach", clearly define your target audience to ensure your efforts are focused and efficient. Understand their needs and tailor your messaging accordingly.

Common error

Avoid generic campaigns when trying to "expand reach". Without a well-defined target audience and tailored messaging, your efforts may be diluted and ineffective.

Linguistic Context

The phrase "expand reach" functions as a verb phrase followed by a noun, acting as a direct object. Ludwig confirms its grammatical correctness, using it to express the action of broadening influence or accessibility.

Expression frequency: Uncommon

Frequent in

News & Media

40%

Academia

30%

Formal & Business

30%

Less common in

Science

0%

Encyclopedias

0%

Wiki

0%

Ludwig's WRAP-UP

In summary, "expand reach" is a grammatically correct and usable phrase, as verified by Ludwig, predominantly used to describe efforts to increase influence or accessibility, especially in business and marketing contexts. While not exceedingly common, its meaning is clear and its usage consistent across reputable sources. Alternatives like "broaden scope" or ""increase visibility"" offer similar meanings, but "expand reach" maintains a specific focus on widening the sphere of influence. When using "expand reach", it's crucial to have a targeted strategy to avoid diluted efforts and ensure effectiveness. As Ludwig AI confirms, the phrase is accurate and helpful in expressing a desire to broaden horizons and gain further influence.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

broaden scope

Changes the verb to 'broaden' indicating a widening, not necessarily a lengthening, of influence.

extend influence

Replaces 'reach' with 'influence', focusing on the impact rather than the physical or metaphorical distance.

widen network

Emphasizes the building of connections as a way of extending awareness and access.

increase visibility

Focuses on making something more noticeable, a key component of extending influence.

amplify impact

Suggests enhancing the effect or consequence of actions, closely related to extending reach.

grow presence

Highlights the development of a stronger foothold or existence in a particular area or market.

develop audience

Specifically targets the expansion of viewership or readership.

enlarge footprint

Uses a metaphorical term to describe increasing the area or scope of activity.

cultivate relationships

Focuses on nurturing connections to build a broader support base.

deepen penetration

Implies a more thorough or intense entry into a market or demographic.

FAQs

How can I use "expand reach" in a sentence?

You can use "expand reach" to describe efforts to increase the scope of influence, such as "The company aims to "expand reach" through social media marketing".

What is a good alternative to "expand reach"?

A good alternative to "expand reach" is to "increase visibility". Both phrases refer to making something more widely known or accessible.

What does it mean to "expand reach" in business?

In business, to "expand reach" means to extend the range of customers, markets, or areas that a company's products, services, or message can access or influence.

Is "grow reach" a valid substitute for "expand reach"?

While "grow reach" is understandable, ""expand reach"" is more commonly used in formal contexts. "Grow reach" might be suitable for informal communication.