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Justyna Jupowicz-Kozak

CEO of Professional Science Editing for Scientists @ prosciediting.com

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ever and always

Grammar usage guide and real-world examples

USAGE SUMMARY

The phrase "ever and always" is correct and can be used in written English.
It is typically used to express a strong sense of ongoing love, loyalty, dedication, or commitment. For example, "She has been my best friend ever and always."

✓ Grammatically correct

News & Media

Academia

Human-verified examples from authoritative sources

Exact Expressions

24 human-written examples

Ever and always.

News & Media

The New York Times

And as the Swedes are basically cooler than everyone at everything ever and always right, arguing is pointless.

"You can't say on the one hand that the US-UK special relationship is as strong as ever and always will be, and in the next breath say 'take my advice or you go to the back of the queue'.

News & Media

The Guardian

"Pippa, you know without my telling you that my love for you remains as deep and tender as ever – and always will remain, it is so deep in me and so much part of me.

Exhibit A: the Daria dress, a Hepburn-ish fit-and-flare knee-length number that M&S boss Steve Rowe says can "remain in any woman's wardrobe for ever and always feel stylish".

This talk demonstrates how the "bad audition" — as dramatic scenario and narrative conceit — activates an idea, widely rehearsed since the middle of the twentieth century, that the auditioning performer is not a skilled craftsperson seeking employment but is instead a spectacularly failed affective subject, ever and always in debt to the industry responsible for (not) employing them.

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Human-verified similar examples from authoritative sources

Similar Expressions

36 human-written examples

"For ever and ever, I always felt that I had to fight to prove who I was.

News & Media

Independent

You are with us for- ever and ever; your sparkle will always glow inside us.

News & Media

The New York Times

The point has been to change carefully and ever so slightly, always and never.

Alison wouldn't have been satisfied with just Everest and K2 - there would always have been the next peak.

News & Media

The Guardian

We are ever-changing and always the same.

News & Media

The New York Times
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Expert writing Tips

Best practice

Use "ever and always" to convey deep and unwavering commitment, especially in personal vows, dedications, or heartfelt expressions. It adds a touch of timelessness to your sentiment.

Common error

Avoid using "ever and always" in formal or business writing where a more professional tone is expected. Opt for alternatives like "in perpetuity" or "continuously" for a more appropriate register.

Antonio Rotolo, PhD - Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Antonio Rotolo, PhD

Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Source & Trust

89%

Authority and reliability

4.5/5

Expert rating

Real-world application tested

Linguistic Context

The phrase "ever and always" primarily functions as an adverbial phrase, modifying verbs or clauses to express the duration or constancy of an action or state. As Ludwig AI explains, it indicates a strong and ongoing commitment.

Expression frequency: Common

Frequent in

News & Media

44%

Academia

22%

Science

16%

Less common in

Wiki

6%

Formal & Business

6%

Encyclopedias

0%

Ludwig's WRAP-UP

In summary, "ever and always" is a grammatically sound and frequently employed phrase used to convey lasting dedication. Ludwig AI confirms its correct usage. While appropriate in many contexts, it should be used cautiously in formal writing, where alternatives such as "in perpetuity" might be more fitting. Its function is primarily adverbial, emphasizing the continuation of an action or feeling. Common in News & Media, it adds a touch of timelessness when expressing sentiments of love, loyalty, and devotion. It’s important to consider your audience and the register of your writing when deciding to use "ever and always" to ensure it aligns with the overall tone.

FAQs

How can I use "ever and always" in a sentence?

You can use "ever and always" to express a lasting commitment or feeling, such as "My love for you will be "ever and always" present" or "I will be "ever and always" grateful for your support".

What's a more formal alternative to "ever and always"?

For formal contexts, consider using phrases like "in perpetuity" or "for all time" which convey a similar sense of lasting duration in a more professional manner.

Is there a difference between "forever and always" and "ever and always"?

While both phrases express enduring commitment, "forever and always" is slightly more common and emphasizes the unending nature, whereas ""ever and always"" might subtly highlight the continuous or consistent aspect.

Can I use "ever and always" in business writing?

It's generally best to avoid "ever and always" in business contexts due to its informal and sentimental tone. Opt for more professional alternatives such as "continuously", "consistently", or "in perpetuity" if applicable.

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Source & Trust

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Authority and reliability

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Expert rating

Real-world application tested

Most frequent sentences: