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Justyna Jupowicz-Kozak

CEO of Professional Science Editing for Scientists @ prosciediting.com

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due to its popularity

Grammar usage guide and real-world examples

USAGE SUMMARY

"due to its popularity" is a correct phrase and is commonly used in written English.
You can use it when talking about why something is or has become so successful. For example, "The new video game quickly rose to the top of the charts due to its popularity among gamers."

✓ Grammatically correct

Science

News & Media

Wiki

Human-verified examples from authoritative sources

Exact Expressions

59 human-written examples

However, due to its popularity it gave birth to Everything-as-a-Service concept, where each service can comprise large variety of software/hardware elements.

The android OS was chosen as the application environment, due to its popularity that makes it one of the main attack targets of cyber criminals, especially for banking applications.

What's interesting is that Chrome's ascendance was due to its popularity in India, Russia and Brazil, where it topped the polls, according to the analysts.

News & Media

TechCrunch

(Note: Only Finland's best and most committed teachers make it into the profession due to its popularity and the intense competition to become a teacher.

News & Media

Huffington Post

Originally the series was only expected to last three months, but due to its popularity, Monkey Punch continued to draw it.

Organisers decided it needed to be extended longer term, due to its popularity and the way in which people recover psychologically from such ordeals.

News & Media

BBC

However, it was better financed than the CCF, due to its popularity among business groups in the West.

It debuted last year for a limited time only, but due to its popularity, will join the beverage lineup again this year.

News & Media

Huffington Post

Due to its popularity and the small size of its oven, service can be quite slow at peak hours.

Pabst has seen its sales increase each year since 2003, almost entirely due to its popularity among young drinkers, and despite not spending much on marketing.

News & Media

The New Yorker

Later, due to its popularity, they broadened the series out to talk about everything from slow-motion musket firing to the chemical properties of caffeine.

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Expert writing Tips

Best practice

When using "due to its popularity", ensure that the popularity is the direct cause of the result you are describing. Avoid using it when popularity is merely correlated with the outcome.

Common error

Avoid using "due to its popularity" at the beginning of sentences or in passive voice constructions where it doesn't clearly modify a noun or verb. Instead, restructure the sentence to emphasize the direct causal relationship. For example, instead of "Due to its popularity, the game was widely played", write "The game was widely played due to its popularity" or, even better, "Its popularity led to the game being widely played."

Antonio Rotolo, PhD - Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Antonio Rotolo, PhD

Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Source & Trust

82%

Authority and reliability

4.6/5

Expert rating

Real-world application tested

Linguistic Context

The phrase "due to its popularity" functions as an adverbial phrase of cause. It modifies a clause or sentence to explain the reason or cause behind a particular situation or outcome. Ludwig provides numerous examples illustrating this causal relationship.

Expression frequency: Very common

Frequent in

Science

33%

News & Media

32%

Wiki

12%

Less common in

Formal & Business

4%

Encyclopedias

0%

Reference

0%

Ludwig's WRAP-UP

In summary, "due to its popularity" is a correct and very common phrase used to indicate that something is happening or has happened because many people like it. As Ludwig AI confirms, it is grammatically sound and widely used in a variety of contexts. It functions as an adverbial phrase of cause, providing a reason for a specific outcome. Its usage spans from formal, scientific writing to news reporting and general explanations. While alternatives exist, such as "owing to its widespread appeal" or "because it is highly favored", "due to its popularity" remains a straightforward and frequently employed choice for expressing causality based on widespread acceptance.

FAQs

How can I use "due to its popularity" in a sentence?

Use "due to its popularity" to explain why something is successful or widespread. For example, "The app gained millions of users "due to its popularity" among young adults."

What are some alternatives to "due to its popularity"?

You can use alternatives like "owing to its widespread appeal", "because it is highly favored", or "as a consequence of its fame" depending on the specific nuance you want to convey.

Is it correct to say "the reason is due to its popularity"?

While understandable, it's more concise and grammatically sound to say "the reason is its popularity" or simply use ""due to its popularity"" in a sentence explaining the outcome directly. Avoid redundant phrasing.

What's the difference between "due to its popularity" and "because of its popularity"?

Both phrases convey a cause-and-effect relationship related to popularity. "Due to its popularity" is often considered slightly more formal, but they are largely interchangeable in most contexts. "Because of its popularity" may sound more natural in casual conversation.

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Source & Trust

82%

Authority and reliability

4.6/5

Expert rating

Real-world application tested

Most frequent sentences: