driving attention

USAGE SUMMARY

The phrase "driving attention" is correct and usable in written English.
You can use it to describe a situation where someone or something is actively trying to gain attention. For example, "The mayor's campaign was driving attention to the local elections."

✓ Grammatically correct

News & Media

Science

Human-verified examples from authoritative sources

Exact Expressions

8 human-written examples

Netflix isn't going to keep driving attention if all it has is old movies and last year's TV series.

TechCrunch

The growing environmental awareness is driving attention towards the development of ever more ecological and friendly materials, calling for the use of natural matrix and fibres in composite materials.

Composite Structures

Of course, artists who see Twitter as their "true" platform for interacting directly and authentically with fans, and for breaking news, aren't just building a following — they're driving attention and traffic for Twitter itself.

TechCrunch

Celebrities: If your social innovation startup is trying to get people to do something once or to donate, one approach that has been incredibly successful in driving attention and funding to an issue is to get celebrities to champion your cause.

TechCrunch

Understanding social media: If the Internet is a highway, social media are the billboards driving attention to your website.

Huffington Post

Pointing to the 2008 vice presidential candidate's role in driving attention and support to Doug Hoffman, the ultra-conservative candidate in the New York 23rd District special election, Plouffe insisted that Palin-led forces were purging the GOP of moderates.

Huffington Post

Human-verified similar examples from authoritative sources

Similar Expressions

52 human-written examples

Although the Swede had a very good match, triumphing in the fourballs with his partner Justin Rose, it did not seem immediately obvious what was driving the attention.

The Guardian - Tech

This suggests that the fundamental processes driving the attention economy of the phenomena book selection and citations are the same.

EPJ Data Science

As such, it was an ideal clip for testing the role that the viewer's active film comprehension processes play in driving their attention.

Cognitive Research: Principles and Implications

It's driving talent, attention, and resources to startups, and providing opportunities to startups and growth to adjacent side businesses that service the community.

TechCrunch

"At Crackle, we believe that creating content and ad experiences that mirror changing consumer habits are instrumental for driving viewer attention," said Crackle General Manager and EVP, Sony Pictures Television Digital Networks, Eric Berger.

TechCrunch

Expert writing Tips

Best practice

Use "driving attention" when you want to emphasize the active effort to attract or direct focus, especially in competitive environments like marketing or scientific research.

Common error

Be cautious of using "driving attention" in overly passive constructions. Instead of "Attention was being driven by..." consider active formulations like "The campaign drove attention to..." for a stronger impact.

Linguistic Context

The phrase "driving attention" functions as a verb phrase, where "driving" acts as a present participle modifying "attention." It describes the action of actively directing or attracting focus. Ludwig AI provides examples showing this usage in varied contexts.

Expression frequency: Uncommon

Frequent in

News & Media

40%

Science

30%

Formal & Business

10%

Less common in

Wiki

10%

Encyclopedias

5%

Reference

5%

Ludwig's WRAP-UP

The phrase "driving attention" is a grammatically correct verb phrase used to describe the act of actively attracting or directing focus. Ludwig AI confirms its usability, indicating it's well-suited for contexts where deliberate efforts are made to increase visibility or recognition. While not exceedingly common, the phrase appears across various reputable sources, including news outlets and scientific publications. When writing, consider the subtle difference between "driving" and "attracting" attention; the former implies a more intentional action. Consider alternatives like "channeling attention" when needing alternatives.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

attracting attention

Focuses on the act of naturally drawing attention, rather than actively directing it.

drawing attention

Similar to attracting, but implies a more passive reception of attention.

grabbing attention

Emphasizes a sudden and forceful capturing of attention.

gaining attention

Suggests a gradual accumulation of attention over time.

drawing focus

A slightly more formal and precise way of saying driving attention.

attracting focus

Similar to drawing focus, but with a more passive connotation.

channeling attention

Implies directing attention towards a specific target or direction.

directing attention

Emphasizes the intentional act of guiding attention.

commanding attention

Suggests a more authoritative or imposing way of gaining attention.

generating buzz

Refers to creating excitement and interest, indirectly driving attention.

FAQs

How can I effectively use "driving attention" in a sentence?

Use "driving attention" when you want to emphasize the active and deliberate effort to attract focus to a specific subject or cause. For example, "The new marketing campaign is "driving attention" to the company's latest product."

What are some alternatives to "driving attention"?

Depending on the specific context, you could use alternatives such as "attracting attention", "drawing attention", or "channeling attention".

Is "driving attention" formal or informal?

The phrase "driving attention" is suitable for both formal and informal contexts, although it tends to appear more frequently in professional and news-related content. You can also say "attracting focus".

What is the difference between "driving attention" and "attracting attention"?

"Driving attention" implies a more active and intentional effort to direct focus, whereas "attracting attention" suggests a more passive or natural drawing of focus.