digital marketing

USAGE SUMMARY

"digital marketing" is correct and usable in written English.
You can use it whenever you are referring to online or internet-based promotion and advertising. For example, "Many businesses are turning to digital marketing to reach their target audiences."

✓ Grammatically correct

News & Media

Formal & Business

Human-verified examples from authoritative sources

Exact Expressions

60 human-written examples

Does any digital marketing get done when your digital marketer is on vacation?

Huffington Post

P4 Analysis: Digital marketing.

The Guardian

Digital marketing has also greatly increased relevancy.

The Guardian

She is an independent digital marketing strategist in Manhattan.

The New York Times

Four weeks ago, Yowie hired a digital marketing expert.

The New York Times

She is responsible for admissions, digital marketing and operations.

The New York Times

She had been a digital marketing strategist at R2integrated.

The New York Times

"Everyone is going after those local digital marketing dollars".

The New York Times

It's Wired magazine re-imagined for digital marketing executives.

The New York Times

Ruth Laws is digital marketing manager at The Sticker Factory.

The Guardian

Among them was Sarah Henney, who works in digital marketing.

The Guardian

Expert writing Tips

Best practice

When discussing a holistic marketing strategy, use "digital marketing" to encompass all online efforts. For specific tactics, use more descriptive terms such as "social media marketing" or "search engine optimization".

Common error

Avoid using "digital marketing" as a catch-all phrase. Be specific about the strategies and channels involved to provide clarity and demonstrate expertise.

Linguistic Context

The phrase "digital marketing" functions as a noun phrase, typically used as a subject or object in a sentence. It refers to the activity of promoting and selling products or services using online channels. Ludwig provides numerous examples showing its widespread usage in various contexts.

Expression frequency: Very common

Frequent in

News & Media

60%

Formal & Business

30%

Science

10%

Less common in

Academia

0%

Encyclopedias

0%

Wiki

0%

Ludwig's WRAP-UP

In summary, "digital marketing" is a grammatically correct and very common noun phrase that refers to the promotion of products or services through online channels. Ludwig confirms that it is widely used across various contexts, including news, business, and technology. The phrase functions primarily to describe a specific field of marketing. While alternatives like "online marketing" and "internet marketing" exist, "digital marketing" is the most encompassing term. Using specific terms like "social media marketing" is crucial for clarity. Overall, "digital marketing" is a fundamental term in today's business landscape.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

online marketing

Focuses specifically on marketing activities conducted over the internet.

internet marketing

Similar to online marketing, emphasizing the use of the internet as the primary channel.

e-marketing

A shortened form of electronic marketing, highlighting the electronic medium.

web marketing

Concentrates on marketing efforts specifically related to websites.

search engine marketing

Focuses on improving website visibility through search engines.

social media marketing

Highlights the use of social media platforms for marketing purposes.

inbound marketing

Emphasizes attracting customers through valuable content and experiences.

content marketing

Focuses on creating and distributing valuable, relevant, and consistent content.

performance marketing

A type of marketing where payment is based on measurable results.

growth hacking

Emphasizes rapid experimentation across marketing channels to identify efficient growth tactics.

FAQs

How can I use "digital marketing" in a sentence?

"Digital marketing" encompasses various strategies like SEO, social media, and email marketing to promote a brand online. For example, "Our company is investing heavily in "digital marketing" to reach a wider audience."

What can I say instead of "digital marketing"?

Depending on the context, you can use alternatives like "online marketing", "internet marketing", or "e-marketing".

What's the difference between "digital marketing" and "social media marketing"?

"Digital marketing" is the umbrella term for all marketing efforts that use an electronic device or the internet. "Social media marketing" is a subset of digital marketing that specifically uses social media platforms to promote products or services.

Is "digital marketing" the same as "traditional marketing"?

No, "digital marketing" refers to marketing activities conducted online, while "traditional marketing" encompasses offline methods like print, television, and radio advertising.