broad product range

USAGE SUMMARY

"broad product range" is a correct and usable phrase in written English.
You can use it to describe a variety of products a company has available to customers. For example, "We offer a broad product range, with something for everyone."

✓ Grammatically correct

News & Media

Formal & Business

Science

Human-verified examples from authoritative sources

Exact Expressions

4 human-written examples

Now, with a broad product range, the company is taking the plunge into Basel.

The New York Times

Siemens, one of Germany's largest companies, has a broad product range that includes power generation equipment, trains and medical scanners.

The New York Times

In less developed countries, with fragmented retailing, it makes more sense to have a broad product range and a big sales force.

The Economist

When Wanzl said: "We remain the innovator, not the plagiarist", and argues that his firm's broad product range is known for high quality and reliability on the world market, this sums up the situation for many German companies.

The Guardian

Human-verified similar examples from authoritative sources

Similar Expressions

56 human-written examples

The opportunities for a broader product range and multimedia development are grounded in the core values and position of the regional newspapers.

The Guardian

The company still made only marine-related products and was in danger of being marginalized by competitors with a broader product range.

Harvard Business Review

Samsung, with a broader product range, may be better positioned, analysts say, though it faces stiff competition at the low end of the market from Chinese makers.

The New York Times - Tech

Newton-Jones, who previously ran online retail group Shop Direct, owner of the Littlewoods and Very brands, said Mothercare would become a "digital first" retailer, with iPads and interactive screens in stores so that shoppers could view demo videos and customer reviews and access a broader product range on the high street.

The Guardian - Business

It is about taking two splendid companies and transforming them into a real world-scale, truly multinational business — not a German company with an American subsidiary or an American company with operations overseas but the most international manufacturer with the broadest product range in the business.

Forbes

Consequently, it is one of the enzymes in our study with the broadest product range, including HPP, PAC and acetoin.

Advanced Synthesis and Catalysis

Siemens, with one of the industry's broadest product ranges, provides solutions for automotive anti-theft, automated vehicle control and high-speed optical communications, among many others.

Forbes

Expert writing Tips

Best practice

When describing a company's offerings, use "broad product range" to emphasize the variety and scope of available items, which can be a key selling point for attracting diverse customer needs.

Common error

Avoid using "broad product range" if the company specializes in a niche market with limited product types. In such cases, "specialized product line" or "focused product range" may be more accurate.

Linguistic Context

The phrase "broad product range" functions as a noun phrase, where "broad" modifies the noun "product range". It typically acts as a subject complement or object, describing the extent of a company's product offerings. Ludwig confirms its correct usage.

Expression frequency: Uncommon

Frequent in

News & Media

50%

Formal & Business

25%

Science

25%

Less common in

Academia

0%

Wiki

0%

Reference

0%

Ludwig's WRAP-UP

The phrase "broad product range" is a grammatically sound and commonly understood term used to describe the extensive variety of products a company offers. Ludwig AI confirms the phrase's validity. While not the most frequent phrase, it effectively conveys the idea of diversity and comprehensiveness in product offerings. It is frequently used in news articles, business reports, and scientific contexts. When using this phrase, it's essential to ensure it accurately reflects the scope of the product offerings, opting for more specific terms like "specialized product line" when appropriate. Alternatives include "wide array of products" and "extensive product line", each with subtle differences in emphasis.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

wide array of products

Replaces "range" with "array" and "broad" with "wide", emphasizing variety.

extensive product line

Substitutes "range" with "line" and "broad" with "extensive", focusing on the product offerings.

diverse product portfolio

Replaces "range" with "portfolio" and "broad" with "diverse", highlighting the variety of products managed.

comprehensive product selection

Substitutes "range" with "selection" and "broad" with "comprehensive", emphasizing the thoroughness of the product offerings.

varied product assortment

Replaces "range" with "assortment" and "broad" with "varied", focusing on the diversity of products.

full spectrum of products

Emphasizes completeness and the range of products.

large selection of products

Focuses on the size of the product selection.

wide variety of merchandise

Uses "merchandise" instead of "products" to describe the items available.

comprehensive product offering

Replaces "range" with "offering" to focus on what is being provided to customers.

an assortment of products

Simplifies the phrase to emphasize a collection of diverse products.

FAQs

What does "broad product range" mean?

A "broad product range" indicates that a company offers a wide variety of different products, catering to diverse customer needs and preferences.

How can I use "broad product range" in a sentence?

You can say, "The company's success is due to its "broad product range", which attracts a diverse customer base".

What are some alternatives to "broad product range"?

You can use alternatives like "wide array of products", "extensive product line", or "diverse product portfolio" depending on the context.

Is it better to have a "broad product range" or a "specialized product line"?

It depends on the business strategy. A ""broad product range"" caters to a wider audience, while a "specialized product line" focuses on a specific niche market.