broad consumer market

USAGE SUMMARY

The phrase "broad consumer market" is correct and usable in written English.
It can be used to describe a wide-ranging group of potential customers for a product or service. Example: "The company aims to expand its product line to cater to a broad consumer market, ensuring that it meets the diverse needs of its customers."

✓ Grammatically correct

News & Media

Science

Formal & Business

Human-verified examples from authoritative sources

Exact Expressions

6 human-written examples

At the time the first iPhone appeared in 2007, RIM had successfully moved the BlackBerry into the broad consumer market from its base of government and corporate customers.

The New York Times

Others are pursuing the broad consumer market directly with artificial intelligence software helpers like Siri from Apple, Cortana from Microsoft, Alexa from Amazon and Assistant from Google.

The New York Times - Tech

One of the surprises of the iPad, as I've written about elsewhere, is that though it was designed for a broad consumer market, those with disabilities have found it more useful (and certainly much cheaper) than more specialized equipment.

MIT Technology Review

In its original incarnation, the company disdained the broad consumer market, building fabulously costly cars meant only for the racing circuit.

Forbes

For valuations of Japan's luxury goods producers' shares, the graph tells an unmistakable story of high volatility along a sharply declining trend and a seeming coupling with the U.S. broad consumer market.

Forbes

Beddit, a Finnish company that has long made sleep trackers for medical professionals, is looking to tap into the broad consumer market with a $149 sleep tracker that uses a thin-film sensor on your mattress.

TechCrunch

Human-verified similar examples from authoritative sources

Similar Expressions

54 human-written examples

Features have proliferated on BlackBerrys as part of RIM's move to the broader consumer market, and so have the number of models.

The New York Times - Tech

Research in Motion, which is based in Waterloo, Ontario, has recently introduced BlackBerry models aimed at the broader consumer market, including a flip-phone BlackBerry Pearl.

The New York Times - Tech

Microsoft has said publicly that it is hoping to offer the program to corporate customers before the end of November and to the broader consumer market in January.

The New York Times - Tech

Reflecting R.I.M.'s shift to the broader consumer market from its traditional base of corporate BlackBerry users, some of the company's increased spending went into its first large-scale television advertising campaign.

The New York Times - Tech

But Mr. Jobs said that if the company had waited past the Christmas buying season to reduce prices it would have been forced to delay for another year reaching a broader consumer market.

The New York Times - Tech

Expert writing Tips

Best practice

When targeting a "broad consumer market", ensure your marketing and product development strategies consider the diverse needs and preferences within that market.

Common error

When discussing a "broad consumer market", avoid making sweeping statements that assume all consumers within that market share the same characteristics or desires. Instead, acknowledge the diversity within the group.

Linguistic Context

The phrase "broad consumer market" functions as a noun phrase, where the adjective "broad" modifies the noun phrase "consumer market". It describes the scope and size of the market being targeted. As Ludwig AI explains, the phrase is correct and can be used to describe a wide-ranging group of potential customers for a product or service.

Expression frequency: Uncommon

Frequent in

News & Media

41%

Formal & Business

32%

Science

27%

Less common in

Academia

0%

Encyclopedias

0%

Wiki

0%

Ludwig's WRAP-UP

The phrase "broad consumer market" is a grammatically correct and commonly used term to describe a large and diverse group of potential customers. As Ludwig AI indicates, the phrase is suitable for general use. With a neutral register, it fits into business, news, and general contexts. To effectively use the phrase, tailor strategies to the market's diverse needs. While the phrase is versatile, related phrases like "mass consumer market" or "general consumer market", can provide slightly different nuances.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

Mass consumer market

Focuses on the scale of the consumer base, highlighting its large size.

General consumer market

Emphasizes the non-specialized nature of the market, appealing to a wide audience.

Extensive consumer base

Highlights the reach and scope of the consumer group.

Wide consumer segment

Focuses on a specific portion of the overall consumer population that is large and varied.

Large customer market

Replaces "consumer" with "customer", emphasizing the business relationship.

Vast market of consumers

Highlights the immensity and scope of the consumer base.

Comprehensive consumer audience

Emphasizes the inclusive nature of the consumer group.

Inclusive consumer base

Focuses on the variety and openness of the consumer group.

Diverse customer group

Highlights the variety and range within the customer base.

Widespread consumer interest

Shifts the focus from the market itself to the general interest among consumers.

FAQs

How can I effectively target a "broad consumer market"?

To effectively target a "broad consumer market", conduct thorough market research to identify different consumer segments and tailor your marketing and product strategies to address their specific needs and preferences. Consider using diverse marketing channels and messaging to reach various demographic groups.

What are some alternatives to saying "broad consumer market"?

You can use alternatives such as "mass consumer market", "general consumer market", or "extensive consumer base" depending on the specific context and nuance you want to convey.

What factors should I consider when entering a "broad consumer market"?

When entering a "broad consumer market", consider factors such as market size, competitive landscape, consumer demographics, purchasing power, and cultural nuances. Adapt your business model and product offerings to align with local market conditions and consumer preferences.

How does a "broad consumer market" differ from a niche market?

A "broad consumer market" encompasses a wide range of consumers with diverse needs and preferences, whereas a niche market targets a specific, well-defined segment of consumers with unique requirements. Niche markets often allow for more specialized products and marketing strategies.