This also means reaching out as much as possible to the many traditional Labour voters who voted yes to independence in September, beguiled by SNP talk of Scotland's distinctive fairness.
The Academy loves the idea of a comeback and may be beguiled by Keaton's personal resemblance to his role.
The awards demonstrate Hollywood's novel eagerness to be beguiled by a smart, literate script with classy performances from intelligent grown-ups.
But Mr Sharif had advantages which no previous civilian leader had enjoyed: an outright parliamentary majority; an independent-minded media; and an opposition that was unlikely to be beguiled by military plots, having suffered from them itself.Yet a year on, his attempt to make Pakistan into a country where civilians are supreme is foundering.
"We shall laugh well one day, monsieur," Ralegh quite incorrectly predicted, "for having thus cozened and beguiled the king, his council, and the Spaniards and all .Mr Hyland, a poet and travel writer, narrates the whole ignominious episode with aplomb.
But Mr Bush should not let himself be beguiled by such institutional successes into believing that he has now won his battle in the wider court of world opinion.
Little wonder that TV production costs eat up the biggest chunk of Mr Neves's war chest, according to Otávio Cabral, his media co-ordinator.Yet the last time commercials swayed a presidential race was in 1989, when the telegenic Fernando Collor beguiled voters with slick tricks such as new-fangled computer graphics, notes David Fleischer of the University of Brasília.
Throughout, the reader is beguiled by blunt, sly observations: "Smiling only encourages men to bore you and waste your time".
Even hardened government partisans were beguiled by his candidacy.
The European Union is too guilt-ridden by its African history to come up with any initiatives; the Organisation of African Unity, based in Ethiopia, is too beguiled by its host country to be fair.
Finance beguiled the bright and ambitious and put them to work in the trading rooms of Wall Street and the City of London.
