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Justyna Jupowicz-Kozak quote

Justyna Jupowicz-Kozak

CEO of Professional Science Editing for Scientists @ prosciediting.com

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be directed at

Grammar usage guide and real-world examples

USAGE SUMMARY

The phrase "be directed at" is correct and usable in written English.
It can be used when indicating the intended audience or target of a message, action, or behavior. Example: "The campaign will be directed at young adults to raise awareness about environmental issues."

✓ Grammatically correct

Science

News & Media

Formal & Business

Human-verified examples from authoritative sources

Exact Expressions

60 human-written examples

It could equally be directed at journalists.

News & Media

The Economist

The savings could be directed at fighting genuine crimes.

News & Media

The Economist

The question should be directed at the other side.

News & Media

The New York Times

Semel: That question should be directed at Yahoo's new managers.

News & Media

TechCrunch

The remarks seemed to be directed at Google, among others.

News & Media

TechCrunch

A poor idea may be handsomely executed, but criticism may still be directed at the architect.

News & Media

TechCrunch

The concentration of crime prevention effort and resources should be directed at those already victimised.

Antibiotic therapy should be directed at the prime contaminator of spine wounds Staphylococcus aureus.

That new knowledge could be directed at better production methods just as much as new products.

These observations suggest that intensive efforts to prevent obesity should be directed at this group.

Continued efforts should be directed at designing comprehensive, condition-specific, reliable outcome measurement tools.

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Expert writing Tips

Best practice

When using "be directed at", ensure that the target is clearly defined to avoid ambiguity. For example, instead of saying "Efforts should be directed", specify "Efforts should be directed at improving education standards".

Common error

A common mistake is using "be directed at" without specifying a clear target. Avoid vague statements like "The message should be directed at someone" and instead, provide a specific target such as "The message should be directed at potential investors".

Antonio Rotolo, PhD - Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Antonio Rotolo, PhD

Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Source & Trust

83%

Authority and reliability

4.5/5

Expert rating

Real-world application tested

Linguistic Context

The phrase "be directed at" functions as a passive verb construction, indicating that an action or focus is being intentionally aimed towards a specific target. According to Ludwig AI, this phrase is grammatically correct and frequently used.

Expression frequency: Very common

Frequent in

Science

41%

News & Media

39%

Formal & Business

20%

Less common in

Ludwig's WRAP-UP

In summary, the phrase "be directed at" is a versatile and grammatically sound construction used to indicate that an action, effort, or communication is intentionally aimed toward a specific target. Ludwig AI confirms its correctness and usability in written English. It is common across various contexts, including science, news, and formal business settings. To ensure clarity in your writing, always define the target specifically. Alternatives include "be aimed at" and "be targeted at", among others. The phrase exhibits a neutral to formal register, making it suitable for diverse writing purposes.

FAQs

How can I use "be directed at" in a sentence?

You can use "be directed at" to show that something is aimed or targeted toward a specific person, group, or thing. For example, "The criticism should "be directed at" the company's management, not the employees."

What are some alternatives to "be directed at"?

Some alternatives to "be directed at" include "be aimed at", "be targeted at", and "be focused on". The best choice depends on the specific context and the nuance you want to convey.

Is it better to say "be directed to" or "be directed at"?

"Be directed at" is generally used when something is aimed or targeted towards a specific recipient or purpose. "Be directed to" typically implies a route or instruction. For example, "The funds should "be directed at" research" versus "The user should "be directed to" the website".

What does "be directed at" imply?

"Be directed at" implies intentionality and focus. It suggests that resources, efforts, or communication are specifically designed or intended for a particular audience or goal. For example, "The marketing campaign will "be directed at" millennials to increase brand awareness".

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Source & Trust

83%

Authority and reliability

4.5/5

Expert rating

Real-world application tested

Most frequent sentences: