assurance

USAGE SUMMARY

The word "assurance" is correct and usable in written English.
You can use it when you want to express a certain level of confidence or certainty. For example, "The doctor gave us assurance that the surgery went smoothly."

✓ Grammatically correct

News & Media

Formal & Business

Science

Human-verified examples from authoritative sources

Exact Expressions

60 human-written examples

Turnbull actually sought an assurance that the Daily Telegraph had not been briefed, and was assured it hadn't – an assurance the next morning's paper revealed to be untrue.

The Guardian

You can clearly see the speed and assurance of Schiele's execution, the uninhibited flow of the hand, denoting – in a few quick seconds of activity – tumbling curls of hair or crumpled fabric, or the fluid confluence of flank and hip and thigh.

The Guardian - Arts

Abbott said the move followed an assurance from the British government that any Australian health worker who contracted the virus would be treated "as though he or she were a citizen of the UK".

The Guardian

"That's why the home secretary has agreed a number of significant changes to provide the necessary assurance and guarantee the primacy of the chief constable".

The Guardian

The Begley family's barrister said they were concerned that they had been put under surveillance, and asked during the hearing for assurance to the contrary.

The Guardian

Why are you doing this?" Arputham told her, and returned to Mumbai with a written assurance that the colony would not be cleared.

The Guardian

They say they will see that the police assurance that fingerprints will be destroyed is carried out.

The Guardian

Strolling down Sofia's pedestrianised, bar-lined central boulevard with mist-shrouded Mount Vitosha looming in the distance, Dimitar Daskalov, a 28 year-old who works in quality assurance for a Canadian company, is pessimistic about the election.

The Guardian

His handling of the failed bid for the Asian life assurance arm of AIG in 2010 prompted calls for him to quit and brought personal censure from the City regulator three years later.

The Guardian - Business

The FTSE rebounded after the assurance to finish the day up 25 points at 5066 while the German Dax and French CAC both ended the day marginally higher.

The Guardian - Business

However, we accept Mr Clooney's assurance that the story is inaccurate and we apologise to him, Miss Amal Alamuddin and her mother, Baria, for any distress caused.

The Guardian

Expert writing Tips

Best practice

Use "assurance" when you want to convey a sense of certainty or confidence, particularly in situations where a promise or guarantee is involved.

Common error

Avoid using "assurance" in overly casual conversations. Simpler words like "promise" or "guarantee" might be more appropriate in informal settings.

Linguistic Context

The primary grammatical function of "assurance" is as a noun. It represents the act of assuring, a declaration of confidence, or the state of being assured. Ludwig examples show it used to describe guarantees or promises made in various situations, reflecting its role in conveying certainty.

Expression frequency: Very common

Frequent in

News & Media

50%

Formal & Business

30%

Science

20%

Less common in

Academia

0%

Encyclopedias

0%

Wiki

0%

Ludwig's WRAP-UP

"Assurance" is a noun denoting certainty, a guarantee, or the act of assuring. As Ludwig AI confirms, it is grammatically correct and versatile, commonly used in various contexts, primarily in news and business domains. It appears frequently in authoritative sources like The Guardian and The Economist. When writing, consider synonyms like "guarantee" or "pledge" for alternative expressions. A key best practice is to use "assurance" in situations requiring a formal tone, avoiding overuse in casual conversations. Remember, providing "assurance" aims to instill confidence and alleviate doubt.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

guarantee

Direct synonym implying a formal promise or security.

guaranteeing

Focuses on the act of giving a guarantee.

pledge

Suggests a solemn promise or undertaking.

promise

A declaration assuring that one will do something.

commitment

Emphasizes dedication and obligation.

warranty

A type of guarantee related to products or services.

insurance

A measure taken to protect against financial loss.

affirmation

A positive statement expressing confidence or support.

certitude

Emphasizes the state of being certain or free from doubt.

self-confidence

Refers to confidence in oneself.

FAQs

How can I use "assurance" in a sentence?

You can use "assurance" to indicate a guarantee or a firm promise, as in "The company provided "assurance" that all products meet safety standards".

What are some synonyms for "assurance"?

Alternatives to "assurance" include "guarantee", "pledge", and "promise", each carrying slightly different connotations depending on the context.

Is there a difference between "assurance" and "insurance"?

"Assurance" often refers to a general sense of certainty or a guarantee, while "insurance" is specifically a contract providing financial protection against loss.

When is it appropriate to use "assurance" in formal writing?

Use "assurance" in formal writing when you need to convey a strong sense of certainty or to emphasize a guarantee or commitment. For example, "The government gave "assurance" that it would address the economic concerns".