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Justyna Jupowicz-Kozak

CEO of Professional Science Editing for Scientists @ prosciediting.com

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achieves traction

Grammar usage guide and real-world examples

USAGE SUMMARY

The phrase "achieves traction" is correct and usable in written English.
It is typically used to describe a concept, idea, or product that gains popularity, acceptance, or momentum in a particular context. Example: "The new marketing strategy finally achieves traction, leading to increased sales and customer engagement."

✓ Grammatically correct

News & Media

Science

Formal & Business

Human-verified examples from authoritative sources

Exact Expressions

1 human-written examples

They're considering making it a startup of its own, if it achieves traction.

News & Media

TechCrunch

Human-verified similar examples from authoritative sources

Similar Expressions

59 human-written examples

Its comparative failure to achieve traction to date is not because of inadequate communication, as the public administration select committee suggested last month.

And initially, many in the restaurant business were skeptical that the concept could fly in a cavernous space once occupied by the Toy Manufacturers Club, then a Cipriani catering-hall operation that never achieved traction.

In 2004, we saw stabilization, and in 2005, we saw inflection (the point where markets achieve traction).

News & Media

Forbes

A number of niche players (such as Wahanda) will achieve traction, but not at the Groupon deal volumes.

News & Media

TechCrunch

"We believe the reorganization is especially significant, as it suggests to us that the company's efforts at rolling out and achieving traction with its RapidChip product family is likely not proceeding as anticipated," Banc of America.

News & Media

Forbes

As we learn from experience how specific nodes participate in the information stream, we can evaluate today's silence or muted contributions to derive competitive insight not possible before micromessaging achieved traction.

News & Media

TechCrunch

Every time we started straying down a wrong path, like flirting with just talking to that one VC or even thinking about approaching a company about a partnership, they'd always come out with something like, "is that going to get the product out faster?" Trust me, once you've launched and achieved traction, you'll have your pick of mentors, VCs, partners and all the legal expenses you need.

News & Media

TechCrunch

Haynes had soon designed superior methods of achieving traction and his car could climb hills easier than his competitors in the early races.

Perhaps EHCC and EHCA can raise sustainability consciousness within IT disciplines effectively should these terms achieve traction.

The straps should be located at, but not above, the fracture line or you will not achieve traction.

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Expert writing Tips

Best practice

Use "achieves traction" when you want to emphasize that something is not just started, but also gaining real momentum and acceptance.

Common error

While "achieves traction" is appropriate for professional or analytical writing, it might sound overly formal or technical in casual conversations. Consider using simpler alternatives like "gains momentum" or "becomes popular" in less formal settings.

Antonio Rotolo, PhD - Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Antonio Rotolo, PhD

Digital Humanist | Computational Linguist | CEO @Ludwig.guru

Source & Trust

83%

Authority and reliability

4.5/5

Expert rating

Real-world application tested

Linguistic Context

The phrase "achieves traction" primarily functions as a verb phrase, indicating that a subject (an idea, product, or initiative) is successfully gaining momentum, acceptance, or real-world application. Ludwig examples illustrate its use in contexts where progress and impact are being measured.

Expression frequency: Uncommon

Frequent in

News & Media

30%

Science

30%

Formal & Business

20%

Less common in

Wiki

10%

Encyclopedias

5%

Reference

5%

Ludwig's WRAP-UP

The phrase "achieves traction" is a grammatically sound and professionally relevant expression used to describe the gaining of momentum or acceptance by an idea, product, or initiative. As Ludwig AI confirms, its primary function is to indicate progress and impact. While it is more commonly found in news, science, and business contexts, it may be overly formal for casual conversation. Consider alternatives such as "gains momentum" or "becomes popular" in informal settings. Its frequency of use is classified as uncommon, so consider the register of your writing before using it. Ultimately, "achieves traction" is a useful phrase when describing the success and increasing influence of something over time.

FAQs

How can I use "achieves traction" in a sentence?

The phrase "achieves traction" is used to indicate that something is gaining momentum or popularity. For example, "The marketing campaign finally "achieves traction" after the initial slow start".

What can I say instead of "achieves traction"?

You can use alternatives like "gains momentum", "gains popularity", or "gains acceptance" depending on the specific nuance you want to convey.

Is it better to say "achieves traction" or "gains traction"?

Both "achieves traction" and "gains traction" are grammatically correct and have similar meanings. The choice between them often comes down to stylistic preference, though "gains traction" might be slightly more common in contemporary usage.

What does it mean when a startup "achieves traction"?

When a startup ""achieves traction"", it means that its product or service is gaining real users, customers, or market share, indicating that it's starting to gain momentum and is likely on a path to success.

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Source & Trust

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Authority and reliability

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Expert rating

Real-world application tested

Most frequent sentences: