a substantial customer base

USAGE SUMMARY

The phrase "a substantial customer base" is correct and usable in written English.
You can use it when discussing the size or significance of a company's clientele or market reach. Example: "The new marketing strategy has helped the company grow a substantial customer base over the past year."

✓ Grammatically correct

News & Media

Science

Human-verified examples from authoritative sources

Exact Expressions

3 human-written examples

John S. Riccitiello, the president of Electronic Arts, said that for EA.com to attract a substantial customer base, the game must truly appeal to a mainstream audience even more so than it currently does.

The New York Times

Wildfire has built a substantial customer base but now needs to figure out how to monetize them better.

TechCrunch

Large ISPs like EarthLink Inc., MindSpring Inc. and America Online Inc. provide dial-up Internet service to a substantial customer base.

Bplans

Human-verified similar examples from authoritative sources

Similar Expressions

57 human-written examples

Banks know they don't need to be better than the fintech companies; their advantages of scale and distribution ensure they can maintain their substantial customer base with a sufficient product.

TechCrunch

It offers startups access to its executives for advice, its marketing clout and introduces these young companies to Workday's substantial customer base.

TechCrunch

It remains to be seen if the innovative newbies can turn their substantial customer bases into profitable relationships.

Forbes

They all have a strong customer base and growing communities.

Huffington Post

Prior to the flare up, Ikermawi had a substantial Jewish Israeli customer base.

Vice

Due to their ability to influence a large customer base and invest substantial capital, these service providers represent attractive strategic partners.

Bplans

Despite their proliferation in recent years, these alternative models present substantial barriers -- namely the cost to farms of finding and reaching a large customer base -- that limit their widespread availability and benefits.

Huffington Post

Acura is eying a broader customer base to compete in the specialized seven-seater category that serves customers with children, dogs and substantial cargo with its more economical, fuel-efficient front-wheel-drive package.

The New York Times

Expert writing Tips

Best practice

When describing business growth or market presence, use "a substantial customer base" to convey a significant level of market penetration. It suggests more than just a basic customer set.

Common error

Avoid using "a substantial customer base" when referring to a customer group that is only large in number but doesn't generate significant revenue or engagement. "Substantial" implies both size and value.

Linguistic Context

The phrase "a substantial customer base" functions as a noun phrase typically used as the object of a verb or the subject of a sentence. It describes the clientele of a business or organization, emphasizing the significance of its size. Ludwig AI confirms its usage in various contexts.

Expression frequency: Uncommon

Frequent in

News & Media

60%

Science

20%

Formal & Business

10%

Less common in

Academia

5%

Encyclopedias

2%

Wiki

3%

Ludwig's WRAP-UP

In summary, "a substantial customer base" is a grammatically correct and professionally appropriate phrase used to describe a company's significant clientele. Ludwig AI confirms its usage in business, news, and other formal contexts. While not as common as alternatives like ""a large customer base"", it conveys a sense of both size and value, implying a meaningful market presence. When writing, ensure that the customer base is genuinely significant in both number and impact. This phrase is valuable for demonstrating market success and potential.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

a large customer base

Focuses on the size of the customer group.

a significant customer base

Emphasizes the importance and impact of the customer group.

a considerable customer base

Highlights the noteworthiness of the customer base's size.

a sizable customer base

Similar to 'substantial', but might imply a slightly smaller size.

a massive customer base

Indicates a very large and potentially impactful customer group.

a broad customer base

Emphasizes the diversity and wide reach of the customer group.

a wide customer base

Synonymous with 'broad', highlighting the extensive reach.

an extensive clientele

Uses 'clientele' instead of 'customer base', implying a more professional or service-oriented context.

a loyal customer base

Highlights the dedication and repeat business of the customers.

a growing customer base

Focuses on the increasing number of customers.

FAQs

How can I use "a substantial customer base" in a sentence?

You can use "a substantial customer base" to describe a company or product that has attracted a significant number of customers. For example, "The company built "a substantial customer base" through its innovative marketing campaigns."

What are some alternatives to saying "a substantial customer base"?

Alternatives to "a substantial customer base" include "a large customer base", "a significant customer base", or "a considerable customer base". The best choice depends on the specific context and nuance you want to convey.

Is it better to say "a substantial customer base" or "a large customer base"?

While both are acceptable, "a substantial customer base" often implies not just size but also value or impact. "Large" simply refers to the number of customers, whereas "substantial" suggests a more meaningful market presence.

How does having "a substantial customer base" benefit a company?

Having "a substantial customer base" can lead to increased revenue, greater market share, and improved brand recognition. It also provides a buffer against economic downturns, as there's a larger pool of customers to draw from.