a big selling point

USAGE SUMMARY

The phrase "a big selling point" is correct and usable in written English.
It can be used when discussing a feature or aspect of a product or service that makes it attractive to potential buyers. Example: "The energy efficiency of this appliance is a big selling point for environmentally conscious consumers."

✓ Grammatically correct

News & Media

Academia

Science

Human-verified examples from authoritative sources

Exact Expressions

60 human-written examples

Familiarity is a big selling point.

The New York Times - Tech

"That was a big selling point".

The New York Times

So this is a big selling point.

Cornell University

Service is a big selling point.

The New York Times - Food

Computer literacy is also a big selling point these days.

Princeton University

Productivity is a big selling point for smartphone makers.

The Washington Post

For him, the death benefit was a big selling point.

The New York Times

In the world of portable speakers, simplicity is a big selling point.

The New York Times

Collectives are a big selling point to counter perceptions of rampant materialism and star-driven commerce.

The New York Times - Arts

Customization could be a big selling point of the Moto X in the United States.

MIT Technology Review

As for parking, "in our neck of the woods, that is a big selling point".

The New York Times

Expert writing Tips

Best practice

Use "a big selling point" to highlight unique or standout features that differentiate a product or service from its competitors.

Common error

Avoid using "a big selling point" for minor features or benefits that don't significantly influence purchasing decisions. Focus on genuinely impactful aspects.

Linguistic Context

The phrase "a big selling point" functions as a noun phrase that identifies a key attribute or feature that makes a product or service desirable. Ludwig AI indicates that the phrase is correct and usable in written English.

Expression frequency: Very common

Frequent in

News & Media

59%

Academia

22%

Science

10%

Less common in

Formal & Business

6%

Encyclopedias

0%

Wiki

0%

Ludwig's WRAP-UP

In summary, "a big selling point" is a common and grammatically correct phrase used to emphasize the most attractive aspects of a product or service. Ludwig AI confirms its usability in written English. It is most frequently found in News & Media, Academia, and Science contexts. While appropriate for general use, more formal alternatives may be preferred in academic or scientific writing. Remember to use the phrase to highlight genuinely impactful aspects and articulate their benefits clearly. Top sources like The New York Times, Forbes, and The Guardian frequently employ this phrase.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

a major advantage

Focuses on the benefit aspect, replacing 'selling point' with a more general term.

a key feature

Highlights the importance of the element, using 'feature' to emphasize a specific attribute.

a significant benefit

Emphasizes the positive outcome, using 'benefit' to focus on what is gained.

a primary attraction

Highlights what draws people in, using 'attraction' to emphasize appeal.

a main advantage

Similar to "a major advantage" but uses 'main' for emphasis on centrality.

a compelling aspect

Focuses on the interesting or persuasive nature, using 'compelling' to highlight its strength.

a notable strength

Highlights the positive quality, using 'strength' to emphasize its robustness.

a valuable asset

Emphasizes worth and importance, using 'asset' to highlight its contribution.

a decisive factor

Highlights its importance in making a decision, using 'decisive' to focus on its impact.

a unique selling proposition

A more formal term emphasizing what makes the product or service different from competitors.

FAQs

How can I use "a big selling point" in a sentence?

Use "a big selling point" to emphasize a feature or benefit that makes a product or service attractive. For example, "The long battery life is "a big selling point" of this phone".

What are some alternatives to saying "a big selling point"?

You can use alternatives such as "major advantage", "key feature", or "significant benefit" depending on the context.

Is it appropriate to use "a big selling point" in formal writing?

While "a big selling point" is widely understood, in very formal contexts, consider using alternatives like "key feature" or "primary advantage" for a more professional tone.

What makes something "a big selling point"?

"A big selling point" is a feature or aspect that significantly influences a customer's decision to purchase a product or service, often because it offers a unique benefit or solves a common problem.