Customer engagement

USAGE SUMMARY

The phrase "Customer engagement" is correct and usable in written English.
It can be used in contexts related to marketing, business strategies, or customer service, referring to the interaction and relationship between a company and its customers. Example: "Our goal this quarter is to improve customer engagement through personalized marketing campaigns."

✓ Grammatically correct

Industrial Marketing Management

Huffington Post

The New York Times

The Guardian

The Economist

CRM

Forbes

BBC

TechCrunch

Human-centric Computing and Information Sciences

Smart Water

International Journal of Information Management

Computers in Human Behavior

Energy

Electronic Commerce Research and Applications

International Journal of Corporate Social Responsibility

International Journal of Quality Innovation

Journal of Cloud Computing

Human-verified examples from authoritative sources

Exact Expressions

60 human-written examples

Customer engagement is a buzzword in today's business landscape.

Industrial Marketing Management

Customer engagement is low.

Huffington Post

Customer engagement also depends on how consistently companies post their content.

Huffington Post

Customer engagement needs to be hyper-aware, always on and real-time.

Huffington Post

Here are seven card-connected programs that merchants can use to promote loyalty and customer engagement.

The New York Times

Poorly managed communications can damage a brand, and erode employee, stakeholder and customer engagement.

The Guardian

There is one last compelling need to build customer engagement through local action.

The Guardian

Mautic – allows you to create web and email campaigns that track customer engagement and roll it all into detailed reports.

The Guardian

"Our store leadership teams around the world, starting in Australia, will be refreshing their training on inclusion and customer engagement.

The Guardian

"Having positive relationships at work is seen as a major predictor of employee engagement, and that's a major driver of customer engagement," she says.

The Guardian

According to David Ropes, manager of General Motors' website, "we are moving from the era of the electronic catalogue to the age of one-on-one customer engagement".

The Economist

Expert writing Tips

Best practice

When aiming to improve "customer engagement", focus on personalizing interactions to create more meaningful connections with your audience. Generic approaches rarely yield significant results.

Common error

Don't confuse simple activity, like website visits or social media likes, with true "customer engagement". Engagement implies a deeper level of interaction and investment from the customer.

Linguistic Context

The phrase "Customer engagement" functions as a noun phrase, typically serving as the subject or object of a sentence. Ludwig AI confirms its usability in English, examples show it is a key element in business strategies.

Expression frequency: Common

Frequent in

News & Media

40%

Science

30%

Formal & Business

30%

Less common in

Academia

0%

Encyclopedias

0%

Wiki

0%

Ludwig's WRAP-UP

In summary, "Customer engagement" is a common and grammatically correct noun phrase that refers to the interactions and relationships between a company and its customers. Ludwig confirms its validity and widespread usage across business, news, and academic sources. The phrase is professional in register and serves to describe strategic business goals. To maximize engagement, focus on personalizing interactions rather than relying on generic approaches. Common errors include mistaking simple activity for true engagement. Considering the examples gathered by Ludwig, "Customer engagement" emerges as a critical concept for businesses aiming to build lasting customer relationships and drive success.

More alternative expressions

Phrases that express similar concepts, ordered by semantic similarity:

Client engagement

Replaces "customer" with "client", suitable when referring to professional service relationships.

Consumer interaction

Focuses on the interaction aspect, especially relevant in retail or direct-to-consumer contexts.

Customer involvement

Highlights the degree to which customers are actively participating with a brand.

Audience engagement

Shifts the focus to a broader audience, applicable in marketing and media contexts.

Building customer relationships

Emphasizes the relationship-building aspect of customer interaction.

Fostering customer loyalty

Highlights the goal of engagement which is to build loyalty.

Improving customer relations

Highlights the improvement of the customer relationship.

Enhancing customer experience

Focuses on improving the overall customer journey and interaction with a brand.

Boosting customer interaction

Focuses on increasing the frequency and quality of customer interactions.

Cultivating customer connections

Emphasizes establishing strong and meaningful connections with customers.

FAQs

How to use "Customer engagement" in a sentence?

"Customer engagement" is used to describe the interaction between a business and its customers. For example, "The company is focusing on improving "customer engagement" through social media marketing."

What are some synonyms for "Customer engagement"?

Some synonyms for "Customer engagement" include "customer involvement", "client interaction", and "audience engagement", depending on the specific context.

Why is "Customer engagement" important for a business?

"Customer engagement" is crucial because it drives customer loyalty, increases brand awareness, and ultimately boosts revenue. Engaged customers are more likely to make repeat purchases and recommend your business to others.

How can I measure "Customer engagement"?

You can measure "Customer engagement" through metrics like website traffic, social media interactions, customer feedback surveys, and repeat purchase rates. Analyzing these metrics provides insights into the effectiveness of your engagement strategies.