"customer involvement" is a grammatically correct and commonly used phrase in written English.
This phrase can be used to describe when customers are actively participating or taking part in something, such as a project, decision-making process, or marketing campaign. Example: "The company's success was attributed to their strong emphasis on customer involvement, as they regularly sought feedback and suggestions from their customers."
In this research, we develop a configurational model for classifying mass customizers based on customer involvement in design and product modularity.
This paper addresses two critical questions for the ideation-oriented customer involvement: how to identify the right customers to involve and how to evaluate their ideation outcome accordingly.
The idea is to create an organization that is extremely responsive to customer needs, and cultivates new ideas and innovates quickly with customer involvement and Internet-based smart factories producing mass-customized products.
Another practice subject to trade-offs is customer involvement in the innovation process.
The latest innovations have been the iPhone application, offering instant viewing of the runway shows; and the embrace of social networking and customer involvement.
New demands like customer involvement, iterative development and increased business-orientation arising with these digitized products require new approaches and methods.
This paper reports the main results of an exploratory, multiple case study investigating customer involvement practices in system development projects in the Israeli defence industry.
These are pre-defined product advantage, selectively used design rules, module definition, system integration, technological newness, internal communication, and supplier and customer involvement.
The study proposes and examines a theoretical contingency model regarding the effect of customer involvement modes on project success, moderated by project characteristics.
Basically, this system is a method of making design decisions via customer involvement, i.e. a strategy for transferring customer preference into a specific product concept.
Customer involvement in new product development, especially in the early stage of product conceptualisation, plays an important role for a successful product.
