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Working out what to do with your tongue, how to make it speak the words for you to write; and finding the intersection between your subjectivity and the page in front of you.
Particularly in nonfiction, the external, the object-world, throws up all these resistances that, if you're listening, will lure you out of your subjectivity, ask you to leave that neat little system of folklore you cobble together and call the self, and maybe take you somewhere you hadn't considered.
According to McDowell, when a fact is made perceptually manifest to you, the obtaining of the fact is not "blankly external to your subjectivity".
"Death is just the withdrawal and departure of your objectivity from your subjectivity, which is eternally living activity and therefore everlasting and immortal" (GTU, 323/111).
Personas enable you to experience your website through the eyes of another person, which will somewhat neutralize your subjectivity.
The process of discussing how these personas will feel, think and behave will give you information that you'd never be able to get if you used only your subjectivity to design your site.
Similar(6)
We're all different, we're all under 30, at the time we all lived in New York – we weren't, and aren't, celebrating ourselves but you can never escape your own subjectivity".
Subjection and Subjectivity.
Meyers, Diana T. Subjection and Subjectivity.
Subjectivity Without Subjects: From Abject Fathers to Desiring Mothers.
I find that in the performer's seat subjectivity is your number one ally.
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Since I tried Ludwig back in 2017, I have been constantly using it in both editing and translation. Ever since, I suggest it to my translators at ProSciEditing.

Justyna Jupowicz-Kozak
CEO of Professional Science Editing for Scientists @ prosciediting.com