Thus, a tried-and-true method of measuring audience in television and on the Web — observing the viewing behavior of panels of users — does not work for mobile apps, Mr. Datta said.
"The cellular network is designed for power outages of minimal duration," said Michael Grossi, a principal at Adventis, a Boston-based management consulting firm that works for mobile telephone providers.
AP, which is owned by its main subscribers, is treading carefully: it has struck deals with 1,200 American newspapers to create mobile websites, for which AP provides national and international news and they provide local news.Nobody yet knows which business model, if any, will work for mobile news.
Mr. Nohl, who said he works for mobile operators who hire him to detect vulnerabilities in their systems, said many operators continue to run unencrypted data networks because it allows them to more easily filter out competing, unwanted services like Skype, an Internet-based service that allows consumers to make voice and video calls without using the operators' voice networks.
"Taking the Internet as we know it with content built for a PC with broadband and a.com address just doesn't work for mobile phones," Edwards says.
Developers are still figuring out what does and doesn't work for mobile AR.
Prior to HTC he apparently worked for mobile and telecoms companies including Nokia and Vodafone.
And CrowdStar is focused on changing the social graph interactions and game design to work for mobile game play.
1) While sitting in the 10th row of a Python programming conference, a developer who used to work for mobile monetization startup Playhaven apparently made a joke about "big" dongles and "forking someone's repo".
The brickey, Paul Allen-funded "super compact PC with the form factor that's proven to work for mobile professionals" that some people thought might never come out before it finally launched last March?
