"We want to keep the brand of Oxford but this decision is looking to tie in with the marketability of London," she added.
What is often left a positions in scores of smaller issues with limited marketability at best.
Like many contemporary franchises with established marketability, that puts the onus on foreign grosses, making patrons in these movies' home country an afterthought.
Riccitiello said the company is still planning on launching several new titles and online games in fiscal 2010, focusing on those with the highest marketability and move forward with its plans to cut costs by reducing both head count by 6.0% and outside contracts.
I dare you to do that and then conclude that it is fair to give away our future in new media; to compromise our marketability with product placement enforcement; to let our hard work go wasted with erosion of residuals for past work; and on and on.
Such obsession with music's marketability was a distraction from artistry.
In a single evening, they roll the dice with their health, marketability and sense of identity.
Bloodbath had accrued around £25,000 in overdue charges, and for a film with such limited marketability that price tag could have scuppered the whole endeavour.
