There is also something to be said for not moving away entirely from the mind-set of the campaign, with its imperatives to both reach out and to challenge, with its skepticism and its sense that there are always options.
This bourgeois ethic, with its imperatives for self-reliance, hard work, frugality, and rational planning, and its clear definition of success and failure, came to dominate a whole historical epoch in the West.
It's a word, with its direct imperative to the artist, its deep-breath overcoming of artistic paralysis or fear that has cropped up in her work before.
Sluggishness is not an option when it comes to interacting with potential consumers, and its imperative that content marketers adhere to a goal-oriented editorial calendar, reply to social users and maintain constant communication to maintain engagement.
Is it robust and plain-speaking, proud of its comic swagger, or is there something tight-mouthed in its imperative, with a hint of "or else" hanging off the end?
One can only hope that the Florida proposals represent the beginning of a more diligent effort to balance the country's energy needs with its environmental imperatives.
So Facebook's self-defined 'ethical code' has been shown to be worthless — aligning completely with its commercial imperatives, rather than supporting users to protect their privacy.
Conductor David Charles Abell nailed this and every other hot-spot with keenness and self-evident love, steering the tightened narrative with a great sense of its imperative whilst relishing through his instinctive feeling for tempo-rubato the score's aching lyricism.
The economic crisis with its imperative to break with the past for a variety of reasons, from new government pressures to disoriented consumers–highlights the perils of neglecting CEO succession.
How should executives balance a firm's very real economic imperative to maximize profitability with its hypothetical moral imperative to improve society?
